Top Marketing Jobs in Charlotte, NC

Leads paid social strategy, campaign execution, optimization, testing, measurement, budgeting, and platform partnerships across major social advertising channels. Manages a team of paid social marketers, agency partners, and execution teams while using audience, creative, platform, and competitive insights to improve performance. Collaborates with creative, merchandising, analytics, ecommerce, SEO, social, and IT teams to drive traffic, revenue, and business results.

Leads enterprise CRM and customer growth strategy across lifecycle marketing, personalization, experimentation, journey orchestration, marketing automation, and owned and paid channels. Develops segmentation, customer value models, measurement frameworks, and cross-channel engagement strategies. Partners with analytics, technology, merchandising, loyalty, product, and media teams to drive retention, lifetime value, repeat purchases, and marketing effectiveness. Builds operating models, governance, capability roadmaps, and high-performing teams.

Leads loyalty promotions strategy across the customer lifecycle, driving retention, customer lifetime value, acquisition, repeat purchases, and engagement. Owns the promotional roadmap, personalization initiatives, measurement framework, testing standards, dashboards, and marquee loyalty events such as Member Week. Partners cross-functionally with Marketing, Merchandising, Finance, Product, Technology, and Engineering, while managing and developing assistant marketing managers.

Supports marketing creative operations by project managing integrated campaigns across digital, social, audio, web, banner, and email channels. Coordinates timelines, scopes, briefs, reviews, approvals, trafficking handoffs, and stakeholder alignment. Partners with brand marketing and internal creative teams to ensure deliverables meet strategic objectives, brand guidelines, quality standards, and deadlines. Also forecasts workload, manages multiple projects, improves processes, and analyzes campaign data.

Supports customer marketing strategy and execution for DIY and Pro segments through data-driven, omnichannel campaigns. Partners with marketing, analytics, merchandising, finance, supply chain, store operations, and other teams to develop briefs, analyze KPIs, identify customer opportunities, improve engagement, and drive sales and margin. Serves as a customer-segment subject matter expert and helps lead agile marketing pods and test-and-learn initiatives.

Supports localized trade marketing plans for alcoholic beverage brands across on-premise and off-premise channels. Manages promotional calendars, distributor and retail programs, product listings, sampling, demonstrations, events, sports partnerships, merchandising, and consumer engagement initiatives. Monitors sales metrics, supports local budget tracking, and collaborates with marketing, sales, distributors, retailers, and brand partners. The field-based role requires regional travel across North Carolina or Virginia, including overnight travel.

Supports Sales and Marketing through market, customer, and competitive research; campaign, event, and content development; data analysis; dashboard and report maintenance; customer experience initiatives; go-to-market coordination; and process improvement. The intern will present insights, support cross-functional projects, and contribute to customer acquisition, retention, brand engagement, sales operations, and market development.

Leads creative product marketing strategy for P&C insurance, developing integrated campaigns, messaging, briefs, and assets across paid and owned channels. Uses customer, product, channel, research, and performance insights to drive acquisition and optimize campaigns. Partners with agencies and cross-functional stakeholders, manages timelines and budgets, supports brand positioning, ensures regulatory compliance, and coaches team members.

A 12-week summer marketing internship for current bachelor’s students. Responsibilities may include market research, segmentation, brand development, customer and supplier relations, channel management, demand forecasting, digital marketing, promotions, product management, and social media. Interns receive leadership training, networking opportunities, and exposure to senior leaders while supporting market and customer analysis and marketing recommendations.

Leads go-to-market strategy and portfolio growth for a US orthopedics brand. Translates market, customer, clinician, and consumer insights into positioning, messaging, product launches, lifecycle management, sales tools, and educational materials. Manages marketing budgets, evaluates ROI, monitors competitive activity, and collaborates with sales, clinical, market access, operations, and global teams. Builds relationships with clinicians, customers, and industry stakeholders while championing consistent brand positioning.

Leads performance marketing and digital sales strategy for existing customer cross-sell across Citi’s mobile app and online banking. Owns digital sales P&L, funnel KPIs, offer placement, merchandising, personalization, and test-and-learn initiatives across travel, spend, and loyalty products. Partners with product, analytics, marketing, and digital teams to improve customer engagement, conversion, and wallet share while managing compliance and risk.

Leads digital marketing strategy across the Instruments Division, including paid campaigns, SEO, SEM, website optimization, content strategy, analytics, KPI development, media ROI, and emerging marketing technologies. Partners cross-functionally to improve traffic, engagement, conversion, and sales-cycle performance while serving as a digital marketing subject matter expert.

Develops and executes category messaging strategies across in-store and online channels. Partners with merchandising, marketing, operations, pricing, vendors, and media teams to identify growth opportunities, support product launches, execute promotions, maintain category planning resources, and ensure consistent customer communications. Analyzes customer, competitive, and performance data to inform business cases and measure strategy effectiveness.

Executes channel marketing and commercialization initiatives for Amazon and retail customers. Manages product launches, digital shelf content, Amazon media, retailer content, social media, influencer campaigns, marketing calendars, and digital assets. Administers Salsify PIM, maintains product data quality and syndication, and supports sales enablement, trade shows, customer presentations, and cross-functional marketing projects.

Leads digital marketing strategy across the Instruments Division, overseeing SEO, SEM, paid campaigns, website optimization, analytics, KPI development, content strategy, media ROI, and emerging marketing technologies. Partners cross-functionally with marketing, communications, corporate operations, and commercial teams to improve traffic, engagement, conversion, search visibility, and campaign effectiveness. Serves as a digital marketing subject matter expert and evaluates platforms, technologies, and digital ecosystem improvements.

Develops and executes data-driven, omnichannel marketing plans for Audiology, Optometry, and Ophthalmology markets. Responsibilities include acquisition, activation, usage, retention, lifecycle marketing, brand management, partnership marketing, campaign optimization, budgeting, analytics, and cross-functional collaboration. The role serves as an industry subject matter expert, presents plans and results to stakeholders, manages B2B and B2B2C initiatives, and drives growth through offers, promotions, and marketing technology.

The Marketing Specialist develops and manages graphic design, photography, videography, digital marketing assets, product communications, presentations, webinars, and sales enablement collateral. The role creates and edits videos and podcasts, maintains creative archives, supports product data sheets, analyzes campaign effectiveness, and assists with trade shows and event marketing. Success requires strong graphic design, video production, marketing communications, project coordination, and data-driven decision-making skills.

Leads performance marketing and digital sales strategy for existing customers across travel, spend, and loyalty offers. Owns cross-sell roadmap, digital sales P&L, funnel KPIs, offer placement, personalization, and test-and-learn initiatives across mobile and online banking. Partners with product, marketing, analytics, and digital teams to improve customer engagement, conversion, and wallet share while managing risk, compliance, and execution.

Leads national paid media strategy, planning, execution, optimization, and measurement across TV, streaming, programmatic video, and social video. Manages large budgets, agency relationships, audience targeting, Upfront planning, testing, and performance analytics. Partners with stakeholders and executives to align campaigns with brand strategy and business goals, ensures compliance, and mentors media team members.

Develops and leads customer-centric, multi-channel marketing and content strategies to drive growth, retention, and engagement. Oversees content planning, development, execution, performance optimization, stakeholder coordination, vendor relationships, and marketing programs across channels. Manages marketing employees, collaborates with product, sales, technical, agency, and internal compliance teams, and ensures programs meet legal, regulatory, and company policy requirements.

Leads marketing strategy and multi-channel content programs to drive customer growth, retention, and engagement. Oversees content planning, development, execution, performance optimization, stakeholder coordination, vendor relationships, and marketing teams. Collaborates with product, sales, technical, agency, and internal partners while ensuring compliance with laws, regulations, and bank policies. Manages budgets, priorities, projects, and marketing performance across relevant channels.

Supports digital marketing for CRVA venues by managing WordPress and Craft CMS websites, migrating content, maintaining event listings, and optimizing accessibility and SEO. Creates segmented email and SMS campaigns, automations, and pre-event communications using marketing platforms. Analyzes GA4 and campaign performance, prepares reports, collaborates on paid media and digital content, and uses generative AI responsibly. The role requires coordination across departments, quality control, and occasional evening, weekend, or holiday work.

The Chief Marketing Officer leads marketing, ticketing, sales, audience engagement, brand strategy, and revenue growth across Blumenthal Arts. Responsibilities include developing integrated campaigns, using CRM analytics and audience research, overseeing budgets and teams, growing ticket and subscription sales, managing brand standards, evaluating marketing technologies, supporting crisis communications, and collaborating with senior leaders, trustees, and external partners.

Leads B2C marketing strategy for participant enrollment and alumni engagement, including lead generation, integrated campaigns, content, creative, advertising, SEO, digital experiences, agency relationships, and performance measurement. Partners with Enrollment, Alumni Relations, and Strategic Communications to align messaging, optimize conversion funnels, manage budgets, and strengthen brand consistency. Also coaches and mentors participants while leading cross-functional marketing initiatives.

Develop and execute go-to-market strategies, messaging, positioning, launch campaigns, and demand-generation initiatives for new products. Partner cross-functionally with creative and business teams, analyze campaign performance, recommend optimization actions, build marketing partnerships, and manage stakeholder expectations across multiple projects and timelines. Ensure customer insights inform product introductions and support portfolio growth and return on investment.