Lead and execute data-driven demand generation campaigns for U.S. Public Sector and UK Government/Healthcare. Manage paid media (LinkedIn, Google Ads), HubSpot nurture programs and landing pages, WordPress site/SEO, analytics, partner co-marketing, and ABM initiatives. Collaborate with Sales, Product Marketing, and regional teams to drive pipeline, optimize funnels, and report on performance while testing new channels to improve conversion and revenue contribution.

Lead and execute data-driven demand generation campaigns (paid media, HubSpot nurtures, ABM) to drive pipeline and revenue for US public sector and UK government/healthcare. Manage landing pages, SEO, analytics, partner co-marketing, and campaign reporting while optimizing funnel conversion and collaborating with Sales and regional stakeholders.

The Senior Account Executive will drive new business growth in the US Public Sector, manage complex sales cycles, develop relationships, and collaborate with partners to close deals.