Top Marketing Jobs in Charlotte, NC

Develop and execute social media strategies to attract talent, create and curate content, manage accounts and ads, engage the talent community, analyze performance, collaborate with HR/marketing, and respond to social inquiries to build Lowe’s employer brand and drive candidate conversion.

Develop and execute corporate storytelling across Lowe's social ecosystem with emphasis on LinkedIn. Manage editorial calendars, community engagement, performance tracking, and cross-functional coordination. Support executive social content, employee ambassador program, governance, and scalable processes for corporate social initiatives.

Lead development and execution of large-scale corporate events and sponsorship activations, managing multi-million dollar budgets, cross-functional teams, vendors/agencies, risk/compliance, and attendee experience. Build activation strategies, registration systems, communications, and meeting platforms; present ROI and recaps to senior leadership and ensure Foundation 501(c)(3) compliance.

Lead brand-focused ecommerce optimization by analyzing KPIs, customer behavior, and competitive data. Partner with suppliers and merchants to improve assortment, content, search/browse, promotions, and fulfillment. Build strategic plans, presentations, and reports, mentor junior analysts, and drive omnichannel process improvements to increase conversion and online sales for assigned brands.

Lead a team to optimize brand-focused online experiences on Lowes.com by partnering with suppliers and cross-functional teams to improve assortment, content, SEO, promotions, inventory, and returns; analyze performance, develop strategies, manage projects, and build supplier relationships to drive traffic, conversion and omni-channel growth.

Lead the strategy and execution of marketing initiatives for loyalty and credit programs, focusing on customer acquisition and retention, while overseeing a team.

The Senior Director of Media leads media strategy at Lowe's, overseeing $800M in investments, ensuring optimized media performance and accountability across various channels, while fostering innovation and collaboration.

Design and execute recruitment marketing and media strategies to drive top-of-funnel hiring for all Lowe's divisions. Manage a team to create inclusive, multi-channel campaigns (paid and organic), partner with business and HR leaders, oversee budget and vendor relationships, leverage analytics to measure performance, and support major initiatives like acquisitions and restructuring.