What's It Like to Work at Hometap?

In one sentence, why does the mission matter to your team — and what decision did it guide recently?

Our mission gives every Hometap employee a direct line of sight to the people they’re helping and that sense of purpose is what keeps our team engaged and connected to something bigger than their individual role. 

It’s why we built the cost of homeownership assessment; with 62 percent of homeowners saying they’re spending more than ever on housing, we saw a real opportunity to give them transparency and clarity about how much homeownership is costing them beyond their mortgage payment. At the end of the day, we’re not just investing in homes, we’re investing in homeowners for their entire journey.

Which initiative best demonstrates the impact of the mission — and how was its success measured?

Our blueprint partnership with Heading Home, the Boston area’s largest provider of services for homeless families with children, is one of the clearest examples of how we’ve made our mission tangible. Through the organization’s Up & Out program, Hometap employees volunteer to furnish and move families from shelters into permanent housing. We measure success the same way we do on the product side; did we actually move the needle for a family’s housing stability? Beyond that, participation rates and employee feedback consistently show that this work deepens people’s connection to why they chose to work at Hometap, which is also reflected in our culture pulse scores and retention.

What ritual or behavior convinces people the mission is real? 

Our monthly all hands meeting is probably the clearest proof point for our mission. Leadership discusses real progress and real challenges — not a highlight reel — and we make it a point to share a story of a homeowner we’ve helped that month, so the mission never feels abstract. In every meeting, we also recognize employees who’ve exemplified our two core values of being a “good owner” and being a “good neighbor.” When your peers see and advocate for the work you’ve done and it’s celebrated in front of the whole company, the mission is no longer a statement on a wall. It becomes something you can see and feel every day.