With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality.
Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market.
At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us.
Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come.
Reports To
VP of Communications
What You Will Be Doing
The Social Media Manager will help lead strategy, planning, and execution for ChargePoint’s social media, including platform management, channel strategy, ongoing/daily publishing, social campaigns, reporting & analysis, and community engagement. Essential to the position is the ability to position ChargePoint as a leader in the EV industry executing overall social strategies while maintaining brand integrity and consistency.
What You Will Bring to ChargePoint
- Develop a comprehensive editorial calendar for all channels (Facebook, X, LinkedIn, Instagram, Threads), focusing on growth, engagement and brand visibility
- Execution of the editorial calendar and posting schedule, overseeing content development with social media agency support
- Develop captivating copy and creative assets that embody the brand's voice, resonating with and energizing the EV charging community
- Daily monitoring of social media activity to foster engagement and address inquiries, creating tickets for Support team as needed
- Regularly analyze and track social performance metrics to assess effectiveness and refine strategies
- Curate employee advocacy content by empowering employees to act as ChargePoint advocates
- Social support for marketing campaigns as needed
- Provide support to Communications team on internal Town Halls meetings as needed
Requirements
- Bachelor's degree in marketing, communications, or related field preferred
- 5-10 years of social media experience, preferably a mix of B2B and B2C
- Expert knowledge of social media platforms (Facebook, Instagram, X, YouTube, LinkedIn, Threads) and best practices; passionate about the industry
- Strong copywriting skills; ability to write compelling on-brand copy quickly
- High attention to detail and ability to execute precisely while managing multiple priorities
- World-class project management skills, with an eye for detail
- Track record of growing audiences organically and driving social media engagement
- A strong ability to provide clear creative direction
- Ability to leverage data to inform creative and copy
Location
Campbell, CA - Los Angeles - New York
ChargePoint is committed to fair and equitable compensation practices. The targeted US salary range for roles at this operating level is $110,000 to $170,000. This range represents base salary and does not reflect equity, benefits or variable pay where applicable. Actual base salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications and specific work location.
We are committed to an inclusive and diverse team. ChargePoint is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
If there is a match between your experiences/skills and the Company needs, we will contact you directly.
ChargePoint is an equal opportunity employer.
Applicants only - Recruiting agencies do not contact.
Top Skills
Similar Jobs
What you need to know about the Charlotte Tech Scene
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
