Senior Influencer & Creator Partnerships Manager

We are ARB Interactive, the team behind Modo Casino, one of the top Social+ platforms in the US. Founded in 2022, we've grown to nearly 200 team members and were named one of LinkedIn's 2025 Top 50 Startups in the United States. We move fast, think big, and love bold ideas that push boundaries (and buttons). From new rewards to fresh game mechanics, every challenge is a chance to innovate and have fun doing it. Our culture is collaborative, curious, and full of laughter because great ideas grow best between coffee, code, and a few epic high-fives.

We are ARB Interactive, the team behind Modo Casino, one of the top Social+ platforms in the US. Founded in 2022, we've grown to nearly 200 team members and were named one of LinkedIn's 2025 Top 50 Startups in the United States. We move fast, think big, and love bold ideas that push boundaries (and buttons). From new rewards to fresh game mechanics, every challenge is a chance to innovate and have fun doing it. Our culture is collaborative, curious, and full of laughter because great ideas grow best between coffee, code, and a few epic high-fives.

Today we have a brand people want to talk about, a category full of creators looking for a partner who actually gets them, and no formal creator program. You will create one, and you will do it yourself. You'll report to the Director of Growth Strategy, with the room to define how this function runs.

You own it end to end: sourcing, outreach, negotiation, briefing, deal structure, content, and the program architecture that makes all of it repeatable. Not a roster of one-off posts. A network you can activate on short notice, where the creators we find early and help grow become our loudest advocates and pull the next wave of talent toward us.

You'll partner closely with the Director of Growth Strategy and cross-functionally with Marketing, Brand and Product as the creator channel scales.

This is a founding role: expect to set the systems, tools and cadence yourself in year one, with the scope to grow into leading the function as the program proves out.

Creator is the next big unlock. We're hiring the person who will build it. This is a hands-on, zero to one build.

We're looking for someone with natural grit. Someone who will send 200 DMs on a Tuesday, get 12 replies, close 3, and treat that as a great day. Someone who would rather build the machine than inherit one.

If you do your best work with a system already built for you, this role will feel like a stretch. If you want to point at something in 18 months and say you built every piece of it, keep reading.

Build the program

• Design and launch our creator program: tiers, incentives, content expectations, deal and code structures, onboarding, and a real path from emerging talent to flagship partner.

• Build the scouting engine that finds creators before anyone else does. Set the criteria, watch the signals, and get there early while partnerships are still affordable and relationships still matter.

• Create the development side of the program: coaching, content feedback, early access, co-created formats, and support that makes creators better at their craft. We want creators to grow with us, not just post for us.

Build a network, not a roster

• Grow an owned community of creators, streamers, editors and clippers who work with us on an ongoing basis rather than campaign to campaign.

• Run always-on programs and recurring briefs that keep the community producing, competing and improving between formal activations.

• Make participation worth it. Design the incentives, recognition and progression that turn one-time contributors into regulars, and regulars into partners.

Run the outreach engine

• Own high-volume, high-quality prospecting across TikTok, YouTube, Instagram, Twitch, Kick, X, and wherever the audience moves next.

• Negotiate and close across the full spectrum: performance-based, flat fee, hybrid, affiliate, ambassador and always-on retainers. Land rights and usage terms that work for both sides.

• Build the CRM and tracking discipline that turns outreach into a forecastable channel, and that tells us which creators actually perform rather than which ones simply posted.

Make it perform

• Treat this as a growth channel with real economics behind it, not a brand line item. You will shape how creators are rewarded against performance, and you will be accountable for what the channel returns.

• Define the KPIs and report on them without being asked: creators activated, cost per activation, cost per new registration, content volume and quality, code redemption, and the retention and value of the players creators bring in.

• Kill what doesn't work fast. Double down on what does, faster.

Required

• 5+ years in influencer, creator, talent or community marketing, including at least one program you built or scaled meaningfully yourself.

• A real network. You can open a laptop and start sending messages to people who will actually reply.

• Natural grit. You are motivated by the opportunity to build the machine rather than inherit it.

• Proven closing ability. You've negotiated deals from a few hundred dollars to six figures and know when each makes sense.

• Fluency in creator economics: rate benchmarks, CPM and CPA math, affiliate and rev share structures, whitelisting, usage rights, and how to build a deal that works for both sides.

• Experience running something always-on. A community, a contributor program, an ambassador network, anything where the job was keeping a lot of people engaged and producing over time, not just booking deals one at a time.

• Strong content instincts. You can tell in five seconds whether a creator's audience is real and whether their style will convert.

• Comfort with ambiguity and a bias toward action. You build the spreadsheet, write the contract template and set up the tracking yourself.

• Sharp written communication. Most of your closing happens in DMs and email.

Preferred

• Background in talent management, or you've been a creator yourself.

• Live streaming know-how, especially Twitch and Kick.

• Experience with clipping or edit-driven content programs.

• Familiarity with influencer platforms, affiliate tooling and attribution setups.

• You've worked in a regulated or age-gated category and know how to operate cleanly inside one.

• A program that runs on a documented process and doesn't depend on you being online.

• A pipeline of emerging talent we reached first.

• Creator-sourced players who stick around and play, not just click.

• Creators who talk about working with us the way we'd want them to, publicly and unprompted.

ARB Interactive uses AI-assisted tools as part of our recruitment process, including skills matching, assessments, and interview note-taking. These tools help our talent team work efficiently and provide a consistent experience across candidates. All hiring decisions are made by our human recruitment and hiring team — AI tools assist, but do not determine, outcomes. Candidate information processed through these tools is handled in accordance with our Privacy Policy. If you have questions about our process or wish to request an accommodation, please contact [email protected].

Diversity Commitment: We are focused on building a diverse and inclusive team. We welcome people of all backgrounds, experiences, abilities, and perspectives and are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Important Security Notice: Our recruitment team will only contact candidates through official channels using @arbinteractive.com email addresses and via our recruiting platform, Ashby. If you find a position on a third party careers page (LinkedIn, Indeed, etc.), the job posting will redirect you to our careers page (https://jobs.ashbyhq.com/arb-interactive) to begin your application. We will never request payment, banking information, or personal identification details during the application process.

If you're ever uncertain about the legitimacy of communication claiming to be from our company, please forward it to [email protected] for verification before responding or clicking any links.