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Avnet

Media Lead

Posted 14 Days Ago
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United States of America
Senior level
United States of America
Senior level
The Media Lead oversees the strategic development and execution of a multi-channel media strategy, driving audience engagement, content innovation, and revenue growth while mentoring junior staff and representing Hackster Media industry-wide.
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Who We Are:


At Avnet, relationships matter. We are a global, FORTUNE ® 500 technology distributor and solutions company that delivers design, supply chain and logistics expertise to customers at every stage of a product’s lifecycle. Our employees have a front row seat to the latest innovations shaping the world we live in and the future we share. We’re driven to help our customers around the world succeed and we do so by earning the trust of some of the biggest names in technology.

Working at Avnet means being a part of a global team. We work collaboratively and with integrity, doing business the right way. For more than a century, we have partnered together to help our customers, suppliers and teammates realize the transformative possibilities of technology. Experience what’s next at Avnet!

Hackster.io, an Avnet Company, is seeking a bold, visionary senior media manager to lead our transformation into the most impactful media platform in the electronics and engineering space.

We’re a high-performing, fast-moving team serving a global community of over 2 million engineers. From running engineering challenges with top tech brands to spotlighting groundbreaking innovations from creators, Hackster is a home for the world’s most passionate product builders. Now, we’re building the next chapter — and we need an ambitious Media Lead to achieve our aspirations.

Why This Role Matters Now

This is a mission-critical leadership position. As we evolve from a content-driven community into a high-impact media platform, the Media Lead will architect and scale our entire media ecosystem: social media, short-form video, long-form video, content creator syndication, and episodic productions. Your work will fuel platform growth, increase sponsor ROI, and establish Hackster as the destination for engineering insight and inspiration.

Key Responsibilities

● Media Vision & Execution - Own and execute a bold, multi-channel media strategy aligned with Hackster’s GTM goals. Set the tone as Executive Producer for all media initiatives.

● Content Strategy & Innovation - Develop a high-impact content roadmap: short-form video, investigative reporting, engineering series, and more. Think like a creator, act like a CEO of content.

● Audience Growth & Community Impact - Drive exponential increases in reach, engagement, and loyalty. Serve engineers, creators, and technical decision-makers with purpose-built content that informs and inspires.

● Syndication & Creator Network - Cultivate a powerful content syndication and creator network. Forge partnerships with publications, creators, and thought leaders in tech.

● Advertising & Revenue Enablement - Collaborate with Product and Sales to grow Hackster’s ad network. Develop integrated sponsor solutions that increase visibility and drive new revenue.

● Social & Brand Voice - Build a best-in-class social media presence that fuels community conversation, reinforces trust, and reflects Hackster’s unique tone.

● Performance & Analytics - Champion a data-driven approach. Implement tools to monitor content performance and measure value for both the community and sponsors.

● Team & Culture Leadership - Operate with autonomy, lead cross-functional efforts, and mentor junior staff. Scale media operations efficiently while maintaining quality.

● Industry Representation - Be the face of Hackster Media at events and in the press. Strengthen Hackster’s reputation as a thought leader in hardware, open-source, and the engineering creator economy.

Who You Are

● A Strategic Visionary - You see the future of content in a post-AI world and are ready to lead us there.

● A Media Veteran - 8+ years in media, publishing, or content strategy with leadership experience. Bonus if you know the electronics/engineering space.

● Audience Obsessed - You think in terms of value to the reader/viewer and growth in reach, retention, and resonance.

● Business-Minded - You understand how content drives monetization and how to integrate sponsor interests without compromising editorial integrity.

● Creator-Savvy - Deep experience working with influencers, creators, and social platforms — not just as channels, but as communities.

● Analytical & Agile - Comfortable leading with metrics while iterating quickly in a high-speed environment.

Why You’ll Love It Here

● Culture of Impact - Shape the voice of the world’s largest engineering platform with autonomy and purpose.

● Mission-Aligned - Be part of a platform that empowers people to build what’s next.

● Hybrid & Flexible - Results matter most. Work where and how you perform best.

● Unlimited Vacation - Take time to recharge, and come back even stronger.

● Growth-Oriented - Access to training, conferences, and a community of brilliant minds.

● Full Benefits - Medical, 401k, tuition reimbursement, and more.

Work Experience:

  • Typically 8+ years with bachelor's or equivalent.

Education and Certification(s):

  • Bachelor's degree or equivalent experience from which comparable knowledge and job skills can be obtained.

#LI-REMOTE

What We Offer:

Our employees work hard to live our values and help us grow. Our total rewards strategy supports Avnet’s ability to attract, engage, develop, and reward our employees, while promoting a diverse and inclusive environment. We offer competitive compensation and benefit programs — from time away and flexible working arrangements to programs supporting employee well-being and opportunities to give back to your community.

  • Generous Paid Time Off

  • 401K and Pension Plan

  • Paid Holidays

  • Family Support (Paid Leave, Surrogacy, Adoption)

  • Medical, Dental, Vision, and Life Insurance

  • Long-term and Short-term Disability Insurance

  • Health Savings Account / Flexible Spending Account

  • Education Assistance

  • Employee Development Resources

  • Employee Wellness, Leadership Development and Mentorship Programs

Benefits listed above may vary depending on the nature of your employment with Avnet.

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills.

Avnet is an Equal Opportunity Employer committed to providing equal opportunities to all employees and applicants for employment without regard to race, color, religion, ancestry, national origin, sex (including pregnancy), age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other characteristic protected by law. This policy of non-discrimination also applies to religious dress and grooming practices. Avnet will accommodate employee religious dress standards and grooming practices that do not result in undue hardship for the Company.  If you are interested in applying for employment with Avnet and need special assistance or an accommodation to apply for a posted position contact our Human Resources Service Center at (888) 994-7669.

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