Leads the strategic, operational, financial, and revenue performance of a local media market. Oversees sales, programming, digital, promotions, engineering, and administration while developing market strategy, managing budgets and KPIs, building client and community relationships, and cultivating high-performing teams. Drives revenue growth across broadcast, digital, events, and integrated marketing platforms while supporting company initiatives and community engagement.
Position Summary
Beasley Media Group is seeking a dynamic, results-oriented Market Manager to lead the strategic, operational, and financial performance of a local media market. The Market Manager serves as the senior leader responsible for driving revenue growth, cultivating a high-performance culture, and maximizing the impact of Beasley Media Group's audio, digital, event, and marketing solutions.
The ideal candidate is a strong business leader with a proven track record of revenue generation, team development, and market influence. This individual will inspire cross-functional teams while ensuring alignment with company objectives and delivering exceptional results for advertisers, listeners, and community partners.
Key ResponsibilitiesLeadership & Market Strategy- Lead all aspects of market operations, including sales, programming, digital, promotions, engineering, and business administration.
- Develop and execute strategic plans to achieve market revenue, profitability, and audience growth objectives.
- Foster a culture of accountability, collaboration, innovation, and continuous improvement.
- Build strong relationships with local business leaders, community organizations, and key stakeholders.
- Represent Beasley Media Group within the market and at industry events.
- Drive revenue performance across broadcast, digital, event, and integrated marketing platforms.
- Collaborate with sales leadership to establish and achieve aggressive revenue goals.
- Identify new business opportunities and emerging revenue streams.
- Review sales pipelines, forecasting, and market performance metrics to ensure consistent growth.
- Lead and support key client relationships and strategic account development efforts.
- Recruit, develop, and retain top-performing leaders and team members.
- Provide coaching and mentorship to department heads and sales leadership.
- Establish clear performance expectations and accountability measures.
- Promote employee engagement and professional development across the organization.
- Ensure efficient market operations and adherence to company policies and procedures.
- Manage budgets and maintain fiscal responsibility while maximizing business performance.
- Monitor market KPIs and implement corrective action plans when necessary.
- Collaborate with corporate leadership to support company initiatives and strategic priorities.
- Strengthen Beasley Media Group's presence and reputation within the local community.
- Support local events, charitable initiatives, and public service efforts.
- Champion diversity, inclusion, and community engagement initiatives.
- Bachelor's degree in Business, Marketing, Communications, Media Management, or related field; equivalent experience will be considered.
- 7+ years of progressive leadership experience in media, advertising, broadcasting, digital marketing, or related industries.
- Demonstrated success leading revenue-generating teams and achieving business objectives.
- Strong financial acumen, including budgeting, forecasting, and P&L management.
- Exceptional leadership, communication, and interpersonal skills.
- Proven ability to build and maintain executive-level client relationships.
- Experience managing a radio, media, or multi-platform advertising operation.
- Knowledge of digital marketing products, audience analytics, and integrated advertising solutions.
- Experience leading multiple departments and cross-functional teams.
- Familiarity with FCC regulations and media industry best practices.
At Beasley Media Group, you'll have the opportunity to lead a talented team, shape the future of local media, and make a meaningful impact in the communities we serve. We offer a collaborative culture, entrepreneurial environment, competitive compensation, and opportunities for professional growth.
The position will remain open until filled.
Beasley Media Group is an Equal Opportunity Employer and values diversity in the workplace.
Similar Jobs
Information Technology
Lead and coach a mid-market sales team, owning quota, territory strategy, pipeline development, forecasting, and complex deal closure. Build new client relationships, execute targeted outreach, partner with internal delivery and sales teams, engage senior stakeholders, represent Accenture at industry events, and refine go-to-market strategy. The role focuses on selling learning, talent, and AI-enablement solutions to mid-market organizations.
Top Skills:
AI
Food
Lead Brown-Forman’s on- and off-premise market strategy in Virginia. Manage key customer and distributor relationships, execute brand-building and promotional programs, oversee agencies, conduct business reviews, manage budgets, and drive sales performance. The role requires coaching teams, collaborating across functions, influencing stakeholders, traveling as needed, working nights and weekends, and supporting point-of-purchase execution across the brand portfolio.
Top Skills:
Google SuiteMS Office
Artificial Intelligence • Cloud • Information Technology • Consulting
Manages mid-market accounts by selling technology solutions, creating account plans, generating and qualifying leads, building sales pipelines, forecasting activities, and positioning HPE offerings to meet client needs. The role focuses on acquiring new logos, retaining and developing accounts, negotiating sales, and collaborating with field sales and partners to close opportunities.
Top Skills:
CRMIt SolutionsSalesforce
What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
