Customer Marketing Manager

Build your future with Sovos.

If you're seeking a career where innovation meets impact, you've come to the right place. As a global leader, Sovos is transforming tax compliance from a business requirement to a force for growth while revolutionizing how businesses navigate the ever-changing regulatory landscape.

At Sovos, we're dedicated to more than just solving compliance challenges -- we're committed to making a positive and lasting difference in everything we do. Our teams operate on the modern edge of digital technology, working not only to solve complex business challenges but also to enrich our personal, professional, and local communities.

Our purpose-built systems provide the tools you need to thrive in a world where governments demand increased visibility, faster reporting and greater control over business processes. Excited about the possibilities? So are we!

Don't worry if you don't check all the boxes -- apply anyway! We're focused on hiring the right people, not just the "right" resume. It's not about what you've done elsewhere; it's all about what you're capable of doing here.

The Work You'll Do:

The Customer Marketing Manager is a dedicated marketer who understands the importance of advocacy marketing and the value of the customer voice. This role supports and coordinates the post-sale customer journey to drive engagement, increase value realization, reduce churn, and improve advocacy. With experience in B2B SaaS marketing, you'll help implement customer programs that promote the adoption of Sovos solutions, boost retention, and build advocacy. Collaboration with internal teams — including Customer Success, Product Marketing, Field Marketing, Support, and Account Management — is key to ensuring an exceptional customer experience.

More specifically, you will:

• Increase the list of referenceable customers through outreach campaigns, incentivized invitations, and collaboration with sales and customer success
• Own the acquisition plan for generating customer reviews (e.g., G2 Crowd)
• Identify strong candidates for case studies in collaboration with product marketing, sales, and customer success teams, coordinating outreach to secure interviews and pitch advocacy opportunities
• Iterate on the customer advocacy plan with video testimonials and other innovative ways to showcase customers
• Manage time-sensitive customer reference requests from sales by identifying the right client pool and coordinating with customer success to secure participation
• Execute end-to-end seasonal client training webinars including promotional activities and speaker coordination
• Collaborate with product marketing and subject matter experts to develop content for and deploy quarterly customer newsletters
• Work with product, sales, customer success, and field teams, as well as subject matter experts, to plan and execute bi-annual product user groups and customer advisory board (CAB) meetings (virtual/in person)
• Partner with field marketing teams to source customers for regional and global events
• Build and manage the customer marketing calendar, taking a proactive approach to coordinating across teams and anticipating needs
• Partner with Demand Generation to identify and target the best customers for cross-sell and up-sell opportunities
• Foster strong working relationships with colleagues in marketing, sales, client operations, product management, and customer success

What We Need From You

• 3+ years of B2B SaaS customer marketing experience
• Experience with reference programs and case study development
• Experience with or willingness to learn G2 Crowd and webinar platforms
• Ability to manage deadlines and work independently with a customer-centric approach
• Highly organized with strong project management, attention to detail, and communication skills; comfortable managing multiple deadlines
• Solution-oriented with an analytical approach to problem-solving
• Curious, resourceful, and service-oriented — you love making complex workflows simple and repeatable
• Creative mindset with a passion for engaging and motivating customers
• Due to client contractual obligations, the successful candidate will be asked to clear a background check and drug test upon hire

What Does Sovos Offer You?

The tools to enhance your life - because we want you to enjoy your life outside of work and inside!

• Flexible Time-Off
• Comprehensive Health, Dental and Vision benefits
• 401(k) with employee sponsored match
• Bi-Weekly Meeting Free Days
• Mentoring Programs
• Globally recognized Training and Development programs
• Tuition Reimbursement, Time off to Volunteer, Charitable Giving Match, and more!

Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.

Company Background

Sovos is a global provider of tax, compliance and trust solutions and services that enable businesses to navigate an increasingly regulated world with true confidence. Purpose-built for always-on compliance capabilities, our scalable IT-driven solutions meet the demands of an evolving and complex global regulatory landscape. Sovos' cloud-based software platform provides an unparalleled level of integration with business applications and government compliance processes.

More than 100,000 customers in 100+ countries -- including half the Fortune 500 -- trust Sovos for their compliance needs. Sovos annually processes more than three billion transactions across 19,000 global tax jurisdictions. Bolstered by a robust partner program more than 400 strong, Sovos brings to bear an unrivaled global network for companies across industries and geographies. Founded in 1979, Sovos has operations across the Americas and Europe, and is owned by Hg and TA Associates. For more information visit http://www.sovos.com and follow us on LinkedIn and Twitter.