The Content & SEO Specialist will write and optimize blogs, perform keyword research, update existing content, and collaborate with teams.
Role overview
We’re looking for a Content & SEO Specialist who can turn app store optimization topics into clear, helpful content that actually ranks and converts.
Responsibilities
- Write and optimize blogs around ASO, app marketing, and screenshots
- Perform keyword research and content planning
- Update existing content to improve rankings
- Work closely with product and growth teams
Requirements
- Strong writing skills
- Basic SEO knowledge (on-page, internal linking, search intent)
- Familiarity with mobile apps or SaaS content is a plus
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What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
