Trade Marketing Manager, Texas

Who You Are:

• An experienced trade marketer within the beverage industry
• Skilled at partnering with sales, brand and distributor teams to align goals and execute seamlessly
• Comfortable operating at both the strategic and in-market levels to deliver measurable results
• Able to inspire teams, manage complex budgets and negotiate impactful partnerships
• Thrive in fast-paced, high growth environments and are passionate about building brands that stand out

What You'll Do:

• Lead trade and field marketing strategy across the JuneShine Brands portfolio, including retail, events, festivals, partnerships, samplings and promotions (10–15% field execution)
• Develop and executive go-to-market plans by brand, channel, and region, including localized market activations, ensuring alignment with sales goals and distributor networks
• Manage annual marketing calendars and campaigns, including creative assets, selling materials, and promotional programs
• Build and activate partnerships with key retail and distributor partners, negotiating opportunities to maximize ROI and brand impact
• Collaborate cross-functionally with Sales, Brand, Creative, Media, PR and Operations to ensure seamless execution of programs
• Own divisional A&P budgets and marketing metrics, using data and insights to optimize spend and measure success (velocity, volume, visibility)

Must Haves:

• Must be 21 years of age or older at the time of application 
• Minimum of 5 years trade marketing experience in the beverage industry (wine, spirits, beer, or THC)
• Must be based in Austin, Dallas or Houston TX with reliable transportation 
• Proven experience developing and executing trade marketing strategies across retail, on-premise  and off-premise channels
• Strong experience working with distributor networks and retail partners
• Strong presentation, communication and project management skills
• Demonstrated ability to negotiate and manage high-value partnerships and sponsorships 
• Experience managing marketing budgets and driving measurable ROI
• Proficiency with marketing analytics platforms/tools (IRI, Nielsen, VIP) to inform decisions 
• Willing and able to travel 8-12 days per month (including overnights as needed)

Nice to Have:

• Experience with multi-brand portfolios or national-level trade programs
• Experience managing or building teams
• Comfortable working in fast-paced, high-growth, entrepreneurial environments
• Passion for building brands that stand out in competitive markets

Compensation, Perks + Benefits:

• Compensation:
• $110,000 - $120,000  per year, plus eligibility for an annual discretionary performance bonus
• The final offer will be based on several factors, including experience, skills, and overall expertise
• For field-based sales roles, gas expenses are fully covered


• Perks + Benefits:
• Unlimited Paid Time Off
• Healthcare coverage: up to 90% company contribution for employees and 25% for dependents
• Voluntary vision, dental, and accidental plans
• 401(k) with up to 4% company match
• 12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift
• Booch, spirit, beer, and soft good perks
• And more!