Sr. Manager, Mobile App Ecosystem

Permanent

Join us to create change and have an impact in homes around the world.

At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

Where you’ll be:

This position will be based in the Charlotte, NC HQ; hybrid work policy model.  

All About the Role:

Electrolux is seeking a Senior Manager, Mobile App Ecosystem to lead the strategy and execution of consumer-centric experiences that extend beyond our products. This role oversees the development of a connected and non-connected ecosystem that includes consumables, accessories, services, partnerships, and integrations—creating a seamless ownership experience that builds loyalty and lifetime value. As the Ecosystem leader for Business Area North America (BA NA), you will drive cross-functional teams regionally and globally, ensuring alignment with product line roadmaps while owning the P&L for consumer lifetime value, revenues, and cost savings generated by the ecosystem.

Key Responsibilities:

• Lead the strategy, prioritization, and execution of ecosystem initiatives that enhance consumer acquisition, engagement, and retention

• Own P&L accountability for connected ecosystems and business tied to registered products, subscriptions, and consumer touchpoints

• Collaborate with Consumer Direct Interaction (CDI), DX, Marketing, and Product Lines to deliver consumer-driven experiences and maximize growth opportunities

• Drive OneApp as a direct-to-consumer (D2C) sales channel in partnership with digital and service teams

• Develop business cases and financial models to assess growth opportunities, ensuring ROI and long-term value creation

• Identify and test new business models, partnerships, and connectivity-enabled opportunities

• Establish and maintain regional ecosystem commercial partnerships

• Serve as a key member of the BA NA (CDI) leadership team and extended Product Line leadership teams

Minimum Qualifications

• Bachelor’s degree

• 8+ years of experience in product development, marketing, or digital/connected appliances — with a strong focus on driving consumer engagement through apps, digital platforms, or connected services

• Proven success leading cross-functional teams to build consumer ecosystems or connected experiences with measurable ROI

• Strong leadership, financial acumen, and communication skills with the ability to influence across complex matrix organizations

Benefits highlights:

• Discounts on our award-winning Electrolux products and services

• Family-friendly benefits

• Insurance policy plan

• Extensive learning opportunities and flexible career path

Please be advised that we are unable to offer visa sponsorship for this position at this time.

Find more on: Electrolux Group North America:

https://www.linkedin.com/company/electrolux/life/northamerica/ Electrolux Group Careers: https://career.electroluxgroup.com/global/en

Electrolux Consumer Products, Inc. is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request through [email protected]. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

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