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RXO, Inc.

Senior Content Specialist

Posted 5 Days Ago
Be an Early Applicant
In-Office
Charlotte, NC, USA
95K-100K Annually
Senior level
In-Office
Charlotte, NC, USA
95K-100K Annually
Senior level
Manage the end-to-end digital content lifecycle: research, interview SMEs, write and optimize SEO/AEO content, publish in CMS, run social strategy and scheduling, support multi-channel campaigns, refresh underperforming content, and leverage GenAI for research and production.
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Accelerate your career at RXO
RXO is a leading provider of transportation solutions. With cutting-edge technology at the center, we're revolutionizing the industry with our massive network and commitment to finding solutions for every challenge. We create more efficient ways for shippers and carriers to transport goods across North America.

Compensation for this role is 95K-100K The role may also be eligible for bonus or commission pay. Actual compensation may vary due to factors such as experience and skill set.

As the Content Marketing Specialist at RXO, you’ll manage the full lifecycle of digital content — from researching, interviewing and writing to optimization, formatting and distribution. Working closely with the Director of Content, you’ll get to exercise your creativity, strategic thinking, communication skills and technical expertise.
Work Location & Schedule: This position is based out of either RXO's Chicago office at 2545 West Diversey Ave., Chicago, IL, 60647, or RXO headquarters located at 11215 N Community House Road, Charlotte, NC 28277 and follows a four-day onsite work schedule Monday through Thursday, work from home on Fridays!
 

What your day-to-day will look like:

  • Manage RXO’s social media channels, including strategy, drafting, scheduling and posting
  • Interview internal stakeholders and subject matter experts to inform content creation
  • Conduct industry and competitive research to guide content strategy
  • Use SEO/AEO tools to gather and implement insights for organic search performance
  • Draft copy to support multi-channel marketing campaigns (web, email, digital ad, etc.)
  • Leverage Gen AI agents to support research, copywriting and content production
  • Build and publish clear, concise, visually appealing content in CMS
  • Identify outdated or underperforming content and initiate a strategic refresh
     

At a minimum, you'll need:

  • Bachelor's degree in Communications, Marketing, Business Administration, or a related field or equivalent related work
  • 2-3 years of experience in content creation for digital marketing
  • Strong copywriting skills (including a portfolio demonstrating your ability to write clear, engaging B2B copy for webpages, blog posts, emails, social media, etc.)
  • Excellent communication skills and the ability to work effectively across multiple stakeholders and business functions
  • Experience working with CMS platforms (e.g. WordPress, HubSpot, etc.)
  • Active familiarity with Gen AI tools for writing assistance
  • Experience with SEO and AEO
  • Familiarity with basic visual creation tools (e.g. Canva) and a sharp eye for layouts
     

It'd be great if you also have:

  • Direct experience in B2B marketing
  • Familiarity with the transportation / logistics industry
  • Graphic design experience and expertise

Does this sound like you? Check out what else RXO has to offer.

Why Join Us:

Our Benefits

  • Competitive pay

  • Paid time off includes: up to 8 holidays, up to 2 floating Diversity Days, Hourly: Earn up to 13 days PTO/ Salary: Earn up to 15 days PTO, up to 40 hours bereavement leave, up to 16 hours volunteer time, jury duty, at least 2 weeks family bonding leave, up to 40 hours prenatal care leave

  • 401(k) retirement plan with up to 5% company match

  • Insurance: health, prescription, dental, vision, basic and supplemental life, short and long-term disability, accidental death and personal loss, business travel, legal services, ID theft, accident, critical illness, hospital indemnity

  • Employee Assistance Program (EAP)

  • Tuition reimbursement, adoption assistance

  • Tax-Advantaged Accounts: Health Savings Account, Health Care Flexible Spending Account, Dependent Care Flexible Spending Account, Commuter Spending Account

  • Health Reimbursement Arrangement

Our Culture

Our values are the key to our unique culture and our ability to deliver for everyone we serve.

We do great things when we are inclusive and work together. To perform with excellence, we learn from one another, value diverse perspectives, operate safely and build strong relationships.

The Next Step
Ready to join our team? We'd love to hear from you. Fill out an application now and join our talent community to learn about future opportunities. We are proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. All applicants who receive a conditional offer of employment may be required to take and pass a pre-employment drug test. The above statements are not an exhaustive list of all required responsibilities, duties, and skills for this job classification. Review RXO's candidate privacy statement here and RXO's Privacy Notice to California Job Applicants here.

HQ

RXO, Inc. Charlotte, North Carolina, USA Office

11215 North Community House Road, Charlotte, NC, United States, 28277

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