Develop and execute digital marketing strategies across SEO, SEM, email, social media, and display ads while tracking performance and optimizing campaigns.
This is a remote position.
We are looking for a Digital Marketing Specialist/Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Responbilities
-Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
-Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
-Identify trends and insights, and optimize spend and performance based on the insights
-Brainstorm new and creative growth strategies
-Plan, execute, and measure experiments and conversion tests
-Collaborate with internal teams to create landing pages and optimize user experience
-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
-Instrument conversion points and optimize user funnels
-Collaborate with agencies and other vendor partners
-Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
-Graduation or Post Graduation
-Proven working 1-3 years experience in digital marketing
-Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
-Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
-Experience in optimizing landing pages and user funnels
-Solid knowledge of website analytics tools
-Hours are Monday to Friday and half day Saturday 9am to 5pm EST (Toronto Time)
Benefits
- Friendly Environment
- Growth guaranteed
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The Digital Marketing Specialist/Manager will plan, execute, and optimize digital marketing campaigns, measure performance, and collaborate with internal teams and vendors.
Top Skills:
Display AdvertisingEmail MarketingSemSeoSocial Media MarketingWebsite Analytics Tools
Food • Information Technology • Software • Hospitality
The Digital Marketing Specialist/Manager will develop and optimize marketing campaigns across digital channels, track performance, and collaborate with teams for user experience improvements.
Top Skills:
Display AdvertisingEmail MarketingSemSeoSocial MediaWebsite Analytics Tools
Food • Information Technology • Software • Hospitality
The Digital Marketing Specialist/Manager will plan, execute, and analyze digital marketing campaigns, focusing on SEO, SEM, and social media strategy, while collaborating with teams to optimize performance and user experience.
Top Skills:
Analytical ToolsDisplay AdvertisingEmail MarketingMarketing DatabaseSemSeoSocial Media
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Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
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- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
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