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Own patient-focused product marketing across the acquisition, activation, and retention journey. Develop customer insights, positioning, messaging, launch narratives, and go-to-market strategies in partnership with Growth, Lifecycle, Product, Research, and Creative teams. Identify funnel opportunities, run experiments, reduce patient friction, and influence product development. The role requires measurable business impact, strong strategic writing, consumer marketing expertise, and experience operating in regulated or constrained categories.
Top Skills:
AICustomer Funnel AnalyticsExperimentation Platforms
Consumer Web • Healthtech • Professional Services • Social Impact • Software
Lead product marketing for Headway’s provider experience, including provider research, positioning, messaging, go-to-market strategy, channel planning, and product launches. Partner cross-functionally with Product, Design, Lifecycle Marketing, Research, Creative, Growth, Enablement, and Customer Success to drive provider adoption, engagement, retention, and trust. Influence product strategy, identify growth opportunities, and develop frameworks that help teams communicate product value consistently.
Top Skills:
AI
Consumer Web • Healthtech • Professional Services • Social Impact • Software
Own provider growth product marketing strategy, positioning, messaging, and go-to-market execution. Drive provider acquisition, activation, and early engagement through customer insight, integrated channel planning, and cross-functional collaboration. Equip Growth, Sales, Enablement, and Customer Success teams with messaging frameworks and tools while influencing Product and Growth decisions. Identify high-impact opportunities and use AI to improve marketing workflows and team effectiveness.
Top Skills:
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POSITION SUMMARY:
Blue Acorn iCi is currently seeking an AEM Senior Front End Engineer to join a remote project working alongside internal teams and external clients. The engineer will be dealing with enterprise-level clients and will be required to configure and customize solutions to the client’s complex needs. The AEM Front End engineer is rooted in software development yet realizes and activates the potential the front-end experience can offer.
ESSENTIAL JOB DUTIES & RESPONSIBILITIES:
- Manage front end development tasks for Adobe Experience Manager projects
- Work alongside software developers and architects, UX / UI visual designers and architects, and product developers
- Discover, design, and build highly interactive interfaces and content that keep users engaged and build positive brand equity at every possible point in the user experience
- Slice, mark-up, and script interfaces and content on content managed, responsive websites / systems that work flawlessly on desktop, tablet, phone, and other devices
- Work directly with servers and server-side: AJAX, JS
- Create events and listeners on content and interaction to produce meaningful reporting (Google Analytics, Adobe Marketing Suite, and other conversion tags)
- Leveraging APIs / Web Services and content of all types (REST, SOAP, XML, JSON, etc.)
- Delivering product and apps that are based on pre-existing wireframes, designs, or other client requirements
QUALIFICATIONS:
- Must have 5+ years of AEM (Adobe Experience Manager) front end development experience
- HTML, JSP, HTL (and other templating languages)
- JavaScript principles and fundamentals
- jQuery and extending / customizing plugins
- Extensive knowledge of Git and Git commands
- Bootstrap 3
- CSS Preprocessors (LESS / SASS)
- Front End Frameworks and Task Runners
- MVC Frameworks and core underlying principles (Angular, React, Vue)
- AJAX, JSON
- REST / SOAP Web Services
- Sightly/HTL experience
- Familiarity with Responsive Design and Graceful Degradation principles
- ADA / Accessibility and Accessibility Markup
What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
