The Ad Operations Specialist manages ad campaigns, analyzes performance data, solves technical issues, and supports client services. The role demands attention to detail and a proactive approach in a remote, fast-paced environment.
BDG is looking for an Ad Operations Specialist to join the team. This individual will play a critical role in supporting several functions relating to campaign setup, management, and support. This is an ideal role for an organized, detail-oriented, self-starter who is looking to leverage their analytical and problem-solving abilities in a creative environment where they will learn firsthand the fundamentals of digital media.
This is a remote role, but candidates must be based on the east or west coast and must be able to maintain east or west coast hours.
Responsibilities
- Manage and service clients to ensure accurate ad trafficking, contract fulfillment, and quality control across multiple website properties
- Track, measure, analyze and report the performance of multiple advertising campaigns, including creating detailed performance reports and proposing optimization strategies
- Main point of contact for technical issues related to ad functions and rich media/technology vendors
- Continuously focused on ensuring revenue is retained, as well as partnering with sales representatives and clients to increase renewal rates and advertising spend on Bustle and associated sites.
- Organize interdepartmental workflow to ensure all elements are handled according to process and schedule
- Support our account management team to provide updates on missing assets for campaigns, campaign pacing, performance, and optimization opportunities
Requirements
- Availability to work EST or PST hours
- 1-3 years of work experience in a Ad Operations or a related field
- Working knowledge of Microsoft Excel including pivot tables and formulas
- Familiarity with Ad serving Systems and technology a plus – GAM, Boostr, CM360, Magnite, adtech knowledge, etc.
- Working knowledge of HTML, JavaScript, and Web debugging tools
- Must have an obsession with attention to detail and a proven ability to solve problems
- Excellent communication and organizational skills
- Able to deliver against multiple simultaneous tasks with excellence
- Comfortable working in a fast-paced, fun, and entrepreneurial environment
- Basic knowledge of media campaign KPIs, such as CTR, Viewability, etc.
- Comfortable and confident working remotely as part of a larger team
BDG Media Inc. is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability, or any other protected category.
BDG is one of today’s leading global media companies with a portfolio of distinct digital and experiential brands that are shaping culture through its authentic and trusted storytelling. Audiences turn to our brands to hear from a set of diverse voices around the interests engaging the next generation. Founded in 2013, the Company reaches over 223 million readers and social fans and serves hundreds of the world's largest advertisers. BDG has global offices in New York, Los Angeles, Miami, London, and Paris.
Top Skills
Boostr
Cm360
Gam
HTML
JavaScript
Magnite
Excel
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