Teams at Splash Inc.

Own product design end to end, from problem definition and user research through prototyping, validation, launch, and iteration. Collaborate with product managers and engineers while designing experiences for players and commissioners. Use Claude and other LLMs to explore concepts, identify risks, and accelerate workflows, then use Figma to create polished, comprehensive designs. Define success metrics, incorporate feedback, and contribute to an AI-first design process.

Own backend payment, wallet, ledger, reconciliation, fraud, and risk services handling real-money transactions. Design double-entry accounting systems, integrate payment processors and KYC/AML vendors, ensure exact-once posting and auditability, and support finance reporting through Snowflake and dbt. Partner with Finance, Compliance, and Trust & Safety while participating in on-call coverage for high-volume sports events.

Own Splash’s lifecycle marketing strategy and execution across onboarding, activation, retention, reactivation, and VIP journeys. Build and optimize Braze campaigns across email, push, SMS, in-app messaging, and webhooks; manage segmentation, copy, QA, testing, reporting, and attribution. Partner with growth, paid media, content, product, design, compliance, and data teams to improve retention, engagement, conversion, and incremental revenue among sports gaming users.