Jobs at GuideWell

Lead GuideWell's ACA acquisition marketing and serve as CMX's strategic representative to the Government ACA segment. Own acquisition strategy, audience segmentation, campaign planning, creative direction, execution operations, and local market/sales support. Mobilize CMX subject-matter experts, ensure compliance, track performance, and drive integrated solutions across communications, brand, customer experience, and insights to meet enrollment and growth targets.

Lead enterprise earned media and crisis communications, advising senior leaders, building reporter relationships, executing thought leadership and newsroom strategy, managing agency partners, and directing issues response (hurricanes, regulatory scrutiny, provider disputes). Measure share of voice, media placement quality, executive visibility, and maintain crisis playbooks and rapid-response protocols.

Lead GuideWell's executive thought leadership strategy and execution, owning leader LinkedIn, speaking pipeline, executive coaching, cross-functional integration, and measurement to advance enterprise narrative and reputation.

Create, edit, and quality-check diverse communications (newsletters, digital/social, press, scripts, executive writing) across enterprise audiences. Project-manage reviews, approvals, translations, and distribution; interview stakeholders; collaborate with designers and media teams; ensure messaging aligns with corporate voice and reputation pillars. Drive process improvements, document workflows, and support multi-audience strategic communications with speed and accuracy. Requires strong AP-style writing and 5+ years' experience.

Senior communications lead owning external affairs and stakeholder communications. Develops public affairs, policy, coalition, and community-impact strategies; advises leadership; manages agency partnerships; monitors policy landscape; measures stakeholder sentiment and narrative penetration.

Develop and execute integrated communications plans for enterprise initiatives. Advise leaders, craft multichannel messaging (internal/external), manage projects, measure impact using analytics, coordinate cross-functional teams, and support executive communications and issues management.

Lead enterprise consumer social strategy, governance, and platform portfolio across five brands. Build content architecture, publishing standards, and scalable response operations. Enable business units through cross-functional partnership, measurement linking social activity to business outcomes, and pilot emerging platforms. Manage a small team and oversee tools, compliance, and escalation protocols.

Develop and execute integrated internal and external communications plans, advise business leaders, produce multi-channel content, measure impact using analytics and AI-assisted tools, manage projects and stakeholder relationships, and support executive and crisis communications within a healthcare enterprise.

Lead cross-functional planning and execution of CMX campaign projects, manage budgets and timelines, standardize processes and SOPs, optimize workflows, track KPIs and produce stakeholder reports, and drive performance improvements across marketing and communications operations.

Lead enterprise storytelling and editorial strategy, owning the Annual Impact Report and long-form content program. Set editorial standards, run the editorial calendar and production pipeline, advise stakeholders, coordinate cross-functional content planning, and use performance data to measure and improve narrative impact and reputation.

Perform IT risk audits across applications, OS, databases, networks and cloud environments. Develop and execute test programs, analyze controls, document findings, communicate results, and track remediation. Lead audit engagement lifecycle and collaborate with stakeholders on risk assessment and audit planning.

Lead AI engineering across the health plan: set strategy, build cloud-native MLOps platform, deliver LLM and ML production systems, ensure compliance with healthcare regulation, hire and grow teams, partner with product and clinical stakeholders, and own KPI-driven business and clinical impact.