Teams at ASG

Lead demand generation and growth marketing for a B2B SaaS hospitality platform. Build and execute integrated campaigns across email, paid, organic, partnerships, and AI channels; launch products; run lifecycle and retention programs; manage marketing operations, automation, experimentation, and reporting; create messaging and sales enablement; and optimize performance to drive pipeline and revenue.

Lead and build a Customer Success organization focused on retention, GRR/NRR, renewals, expansion, and customer health. Recruit and coach CSMs, implement health scoring, playbooks, KPIs, and forecasting, partner with Sales/Product/Engineering/Support, and use AI and automation to scale processes and drive long-term customer value.

Own the long-term success of a portfolio of high-value hospitality SaaS customers by driving adoption, retention, renewals, and expansion. Monitor customer health, conduct business reviews and success planning, and mitigate churn. Partner cross-functionally with Sales, Product, Engineering, Support, and Implementation while using CRM, customer success tools, AI, and analytics to deliver measurable business value.