Own in-product expansion surfaces that convert usage into revenue: team invites, admin upgrade flows, credit/plan upsells, sales hand-offs, and expansion reporting. Conduct customer research, prototype quickly (using AI tools), write specs, measure conversion and expansion metrics, and align cross-functional partners to drive monetization and growth.

Lead the vision and strategy for Deliverability & Connectivity at Apollo.io by managing messaging infrastructure, ensuring reliable execution, and enhancing customer trust within the GTM stack.