At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you’re passionate about developing your career, while helping others along the way, come join the Broadridge team.
We are looking for a Tokenization Product Analyst to help analyze customer needs, evaluate market opportunities, and support the development and launch of new and existing products and services. In this role, you will contribute to product research, pricing, operational planning, and go-to-market coordination while building knowledge of Broadridge, our clients, and the digital assets landscape. This position is well suited for a professional with functional expertise who can solve straightforward problems, apply sound judgment, and communicate complex information clearly.
In this role you will:
Analyze customer needs, market competition, and the scope of current and future product lines, specifications, and requirements
Research, develop, and monitor new and existing products and services, including comprehensive market research and strategic analysis
Evaluate new product ideas and product changes, including preparing return-on-investment analyses and supporting product development programs
Partner with internal teams to establish schedules for development and service delivery and support successful product launches
Work with Marketing to help introduce and market new products through coordinated plans across sales, advertising, and production
Determine product pricing and support operational requirements needed for product readiness and delivery
Gather and document technical specifications so products can be effectively developed and implemented
Qualifications
Bachelor’s degree or equivalent formal education in a relevant discipline
Experience applying knowledge within a product, market research, or business analysis function
Understanding of procedures and concepts within own discipline and basic knowledge of related disciplines
Ability to analyze straightforward problems and evaluate possible solutions using standard procedures and sound judgment
Strong written and verbal communication skills, including the ability to explain complex information clearly
Ability to manage own work with moderate guidance and collaborate effectively across teams
Proficiency with standard business tools and documentation needed to support research, analysis, and planning to others in straightforward situations
#LI-Hybrid
#LI-LM1
We are dedicated to fostering a collaborative, engaging, and inclusive environment and are committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a company—and ultimately a community—that recognizes and celebrates everyone’s unique perspective.
Use of AI in Hiring
As part of the recruiting process, Broadridge may use technology, including artificial intelligence (AI)-based tools, to help review and evaluate applications. These tools are used only to support our recruiters and hiring managers, and all employment decisions include human review to ensure fairness, accuracy, and compliance with applicable laws. Please note that honesty and transparency are critical to our hiring process. Any attempt to falsify, misrepresent, or disguise information in an application, resume, assessment, or interview will result in disqualification from consideration.
Similar Jobs
What you need to know about the Charlotte Tech Scene
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus

