MoneyLion is a leader in financial technology powering the next generation of personalized products and content, with a top consumer finance super app, a premier embedded finance platform for enterprise businesses and a world-class media arm. MoneyLion’s mission is to give everyone the power to make their best financial decisions. We pride ourselves on serving the many, not the few; providing confidence through guidance, choice, personalization; and shortening the distance to an informed action.
In our go-to money app for consumers, we deliver curated content on finance and related topics, through a tailored feed that engages people to learn and share. People take control of their finances with our innovative financial products and marketplace - including our full-fledged suite of features to save, borrow, spend, and invest - seamlessly bringing together the best offers and content from MoneyLion and our 1,100+ Enterprise Partner network, together in one experience. MoneyLion’s enterprise technology provides the definitive search engine and marketplace for financial products, enabling any company to add embedded finance to their business, with advanced AI-backed data and tools through our platform and API. Established in 2013, MoneyLion connects millions of people with the financial products and content they need, when and where they need it.
About The Role
We are seeking a highly motivated and resourceful Marketing Strategic Initiative Manager to join our team. In this role, you will work closely with our Marketing leadership team to identify, prioritize, and execute high-impact projects and programs that drive revenue growth for the company. You will play a critical role in managing cross-functional initiatives and projects, and ensuring successful go-to-market execution for transformative marketing campaigns.
This position requires a strong background in strategic problem-solving, marketing, and exceptional project management. The ideal candidate will bring experience in consulting, marketing, or financial analysis, coupled with a proven ability to lead initiatives that deliver measurable business results.
Key Responsibilities
- Strategic Planning and Execution: Partner with the Marketing leadership team to define and prioritize high-impact initiatives that align with the company’s business objectives and revenue goals.
- Cross-Functional Leadership: Manage and coordinate cross-functional teams to execute large-scale change initiatives, ensuring alignment across stakeholders and delivering results on time and within budget.
- Revenue Growth: Identify and lead projects/programs that drive revenue, improve customer acquisition, retention, and engagement, and optimize ROI.
- Data-Driven Decision Making: Use data and financial analysis to evaluate the impact of marketing initiatives, forecast outcomes, and provide actionable insights for continuous improvement.
- Program Management: Develop and manage project plans, timelines, and deliverables for multiple initiatives, ensuring effective communication and alignment across teams.
- Change Management: Act as a champion for organizational change by managing the people, processes, and tools necessary to implement high-value strategic initiatives.
About You
- Experience:
- A minimum of 5+ years of experience in consulting, strategic/project management strategic marketing, or financial analysis roles.
- Proven track record of successfully managing and executing complex cross-functional initiatives.
- Demonstrated ability to develop and implement revenue-driving marketing programs.
- Skills and Expertise:
- Strong strategic thinking and problem-solving skills, with the ability to connect marketing strategies to broader business objectives.
- Exceptional project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
- Excellent interpersonal and communication skills, with the ability to build strong relationships and influence cross-functional stakeholders at all levels of the organization.
- Proficiency in data analysis, financial modeling, and performance metrics.
- Knowledge of marketing tools, platforms, and best practices, including digital marketing and CRM systems.
- Bachelor’s degree in marketing, business, finance, or a related field is required. An MBA or advanced degree is preferred.
The annual base salary for the Strategic Initiative Manager is expected to be between $100,000 to $120,000. Base salary is one component of MoneyLion's total compensation package, which includes 401(k) match, multiple health insurance options, disability coverage, life insurance, and unlimited paid time off for salaried positions. Actual salaries will vary based on a candidate’s qualifications, experience, skills, and competencies related to the role.
We value growth-minded and collaborative people with high learning agility who embody our core values of teamwork, customer-first and innovation. Every member of the MoneyLion Team is passionate about fintech and ready to give 100% in helping us achieve our mission.
Working At MoneyLion
At MoneyLion, we want you to be well and thrive. Our generous benefits package includes:
- Competitive salary packages
- Comprehensive medical, dental, vision and life insurance benefits
- Wellness perks
- Paid parental leave
- Generous Paid Time Off
- Learning and Development resources
- Flexible working hours
MoneyLion is committed to equal employment opportunities for all employees. Inside our company, every decision we make regarding our employees is based on merit, competence, and performance, completely free of discrimination. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Within that team, no one will feel more “other” than anyone else. We realize the full promise of diversity and want you to bring your whole self to work every single day.
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