Staff Copywriter (TVC & Brand Storytelling)

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

We are seeking a strategic, senior-level Staff Copywriter with deep expertise in TVC and brand storytelling to join our growing creative team. This is not a tactical execution role—it is a creative lead position that blends big-idea thinking with end-to-end narrative accountability, particularly across video and campaign work.

This role is purposefully elevated to drive creative differentiation, campaign effectiveness, and brand consistency in a highly competitive health and wellness landscape. The ideal candidate will bring a portfolio of high-visibility work, a strong narrative voice, and experience owning their part in production lifecycles from concept through post.

• Lead creative concepting and copy development across high-production TVC, video, and brand campaigns
  

• Own full lifecycle narrative development: from brainstorming and scripting, to production collaboration and post-editing oversight
  

• Partner with art directors, designers, editors, producers, and cross-functional stakeholders to ensure consistent and elevated storytelling
  

• Mentor and support other writers on the team to support creative excellence
  

• Collaborate cross-functionally with Brand, Growth, Product Marketing, and Legal to translate strategic goals into emotionally resonant storytelling
  

• Ensure brand voice and tone are clear, cohesive, and evolved to match business needs
  

• Champion high editorial standards, from grammar and copyediting to clarity and flow
  

• 10+ years in professional copywriting, with 3+ years in senior-level creative roles (Creative Lead, Senior Brand Copywriter, or similar)
  

• Deep experience in TVC, video storytelling, and integrated brand campaigns
  

• Strong creative portfolio with high-visibility, produced work
  

• The ability to think strategically and conceptually while executing with detail and polish
  

• Experience working in lean team structures and operating with autonomy
  

• Excellent communicator and presenter who shines when presenting and is able to build relationships with and influence senior stakeholders
  

• Background in DTC, creative agency, health/wellness, or CPG industries preferred
  

A passion for normalizing health conversations and creating culturally relevant work

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• 401k benefits with employer matching contribution

• Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

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