Lead Researcher, Customer Insights

The Insights team at PrizePicks drives research-backed decision-making to enable industry-leading, customer-focused experiences. Our mission is to shape the future of gaming through unmatched insight at the core of every strategic decision. By deeply understanding sports fans and mobile gamers, we help build product and campaigns that define the next era of fantasy sports and gaming.

We’re looking for a sharp, adaptable researcher who thrives in fast-paced, high-growth environments and wants their work to directly shape products used and loved by millions of people.

As a Lead Researcher, you’ll be more than a researcher; you’ll be a thought partner who helps teams see opportunities differently, challenge assumptions, and reframe strategies around player behavior. You’ll bring clarity to ambiguous spaces, craft compelling narratives for senior leaders, and influence decisions that have long lasting impact.

You’ll play a high-impact individual contributor role: embedded with cross-functional teams while also shaping the standards of excellence for our centralized Insights team. You’ll have the opportunity to run meaningful projects end-to-end while leveraging internal partners and external vendors to scale your impact.

This is a role for a researcher who’s not just comfortable driving decisions, but lives for the moment their insight unlocks a new direction.

• Collaborate with product, marketing, and strategy leaders to identify high-value research opportunities.
• Design and lead custom mixed-method projects (surveys, interviews, netnography, secondary), with strong vendor and internal support to extend reach and capacity.
• Synthesize across multiple inputs (custom studies, VOC channels, social listening, creative testing) and generate clear, actionable insights.
• Partner with stakeholders to connect insights directly to product, brand, and growth strategies.
• Craft compelling narratives that influence executives and spark decisive action.
• Contribute to the evolution of our research practice, raising the bar on quality, creativity, and impact.

• 7+ years of user/market research experience in a business setting, including senior stakeholder engagement.
• Proven ability to connect research findings to business strategy and outcomes.
• Mastery of qualitative research and strong competency in survey methodology; experience with secondary data a plus.
• Confidence in influencing senior leaders through strong communication, storytelling, and presence.
• Experience managing vendors and partners to extend capacity and impact.
• Curiosity, adaptability, and drive to thrive in a high-growth, fast-paced environment.

• This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. Not Local? No problem! We offer a competitive relocation package to help get you here.