Sr. Manager, Category Strategy & Analysis

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

This Sr. Manager, Category Strategy & Analysis will drive strategy and analysis for Hims and Hers' newest bets as well as key cross-category efforts. Today, we offer access to healthcare in several categories, including sexual health, hair loss, weight loss, and mental health. You will collaborate with Category Directors, finance, product, and leadership to plan and implement innovative initiatives aimed at enhancing User Experience and maximizing ARPU/LTV. Your primary responsibilities will involve harnessing the power of rich analytics and synthesized insights to shape, prioritize, and drive cross-functional execution of strategic initiatives.

• Drive Cross-Category Projects:

  • Act as a strategic thought partner to our Cross-Category Director to develop and implement strategies that improve customer acquisition or retention such as incentives.

  • Develop and deploy experiments together with product and analytics relating to cross-category bets. Monitor experiments' success and recommend iterations and improvements.

  • Generate ideas and be on the lookout for opportunities that sit beyond one specific category and would meaningfully drive business value.

• Lead in Analytics & Modeling:

  • Use business acumen and justifiable assumptions to build models that can help drive business decisions or improvements.

  • Create and manipulate existing dashboards and charts in tools like Looker and Amplitude to draw conclusions, feed into models, and make recommendations.

  • Become a close partner to the analytics team, understanding the nuances of data and reporting.

• Champion Strategic Projects & Innovation:

  • Act as a leader, key resource, and thought partner in the execution of one-off projects.

  • Proactively generate hypotheses and improve upon your projects by planning ahead and solving problems before they arise.

  • Demonstrate flexibility and proactivity, and be quick to adapt to new organizational priorities and projects.

• Support Future Category Launches:

  • Analyze a new category's potential for our US market and beyond by building out scenarios and initial forecast models.

  • Conduct comprehensive market analysis to identify emerging trends and opportunities within each new potential category.

  • Help build the category launch playbook by mapping out what needs to be done to ensure launch success.

• Proven experience in strategic analytics and business prioritization.

• Strong analytical skills with the ability to derive actionable insights from complex data sets.

• Demonstrated success in organizing large amounts of data and information into slides.

• Excellent communication and collaboration skills to work effectively across cross-functional teams.

• Proactive and flexible mindset with the ability to identify and address challenges independently and quickly.

• At least 6+ years of business experience.

• Experience in management consulting or strategy is required.

• Bachelor's degree. MBA preferred

• Direct-to-consumer experience preferred.

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• 401k benefits with employer matching contribution

• Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

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