What You'll Do
Design Expertise:
- Create visually compelling designs using graphic design principles when designing (including but not limited to) digital assets, presentations, marketing collateral, tradeshow support, and other branding materials.
- Develop innovative concepts and solutions that align with brand guidelines and project objectives. Maintains corporate identity, design standards, and policies
- Develop creative for cross channel campaigns, ensuring cohesive visual storytelling and brand consistency across platforms.
- Design and optimize user-friendly website layouts that enhance user experience and reflect current design trends and practices.
- Collaborate with web developers to implement design solutions that are functional, aesthetically pleasing, and aligned with SEO principles.
- Basic knowledge of HTML for email design and development.
- Proficient in Figma for designing high-quality digital assets across platforms.
- Working knowledge of short-form animation for marketing and social platforms.
- Be able to present design work to key stakeholders with design rational and support with competitive analysis research.
- Troubleshoot production problems and interact with company's staff and outside vendors regarding production issues.
Collaboration and Project Management:
- Work closely with cross-functional teams including marketing leads, communications, and other teams to understand project requirements and deliver creative solutions.
- Manage multiple projects simultaneously while meeting deadlines and maintaining a high standard of quality.
Supervision Received or Extended
- Trains and provides art direction for junior designers. Reviews work of less experienced graphic designers to ensure high quality.
- Works independently under broad supervision
- Ability to establish and maintain effective working relationships at the senior management level across functional groups and business units
What You'll Bring
- Stay updated with industry trends and best practices in design, UI/UX, video production, and editing software/tools.
- Utilize advanced skills in Adobe Creative Suite (particularly Photoshop, Illustrator, Premiere Pro, and After Effects)
- Experience in web-based graphic design and email/landing page experience in Salesforce, Marketing Cloud and/or Hubspot preferred
- Required Figma Experience
- Proficient in animating and designing engaging visual content using tools like Canva
- Excellent written and verbal communication skills
- Excellent proofreading and editing skills; able to interpret color specifications
- Excellent time management, organization, and problem-solving skills
- Detail oriented
- Excellent interpersonal, relationship-building and teamwork skills
- Self-motivated; self-starter
- Ability to manage multiple tasks, respond quickly to emergent problems, and focus both on long-range projects and immediate tasks
- Proficient in Microsoft Applications (Word, Excel, PowerPoint, Outlook and Teams)
- Bachelor’s degree in Design, Fine Arts, Multimedia, or related field.
- Proven experience (5+ years) in graphic design with a strong portfolio showcasing creative and technical skills.
- Demonstrated expertise in video editing and production with a solid understanding of videography principles and techniques.
- Excellent communication skills with the ability to present ideas and work collaboratively within a team.
The pay range for this role is $75,375.00 - $100,475.00
This hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal work hours and/or responsibilities from time to time, as needed.
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