Sr. Data Analyst - Media

OneMagnify is a global performance marketing organization working at the intersection of brand marketing, technology, and analytics. The Company’s core offerings accelerate business, amplify real-time results, and help set their clients apart from their competitors. OneMagnify partners with clients to design, implement and manage marketing and brand strategies using analytical and predictive data models that provide valuable customer insights to drive higher levels of sales conversion.

OneMagnify’s commitment to employee growth and development extends far beyond typical approaches. We take great pride in fostering an environment where each of our 700+ colleagues can thrive and achieve their personal best. OneMagnify has been recognized as a Top Workplace, Best Workplace and Cool Workplace in the United States for 10 consecutive years and recently was recognized as a Top Workplace in India.

We are looking for a client facing Senior Data Analyst (Media) who is excited to create exceptional client partnerships. Are you a creative problem solver with a passion for helping companies grow their business? If so, we might be looking for you - our new Media Analyst!

What You'll Do: 

• Design and develop reports/analytics/dashboards to analyze advertising performance 

• Work with digital advertising partners, owning the relationship, building and delivering against an analytics roadmap 

• Mine data for the underlying trends, providing actionable marketing insights using the lens of consumer behaviors and marketing triggers, to drive business results 

• Transform insights and analysis into presentations and stories for marketing leadership regarding advertising program and campaign performance, along with optimization recommendations 

• Collaborate with stakeholders to devise key performance indicators and build the best reporting solutions including dashboards and advanced visualizations, validating and analyzing applicable data 

• Validate and audit advertising campaign setup through data, proper creation and execution, naming conventions and reporting 

• Ensure consistency and support the development of the advertising reporting approaches, governance and processes across internal teams and outside partners 

What You'll Need: 

• Experience with BI Tools (Domo, Datorama, Tableau, Power BI, etc.) 

• Experience with Advertising reporting (Google Analytics and Adobe Analytics) 

• SQL Proficiency 

• Ability to turn data into stories, focusing on not only the 'what', but the 'why' 

• Expertise in omni-channel marketing reporting and analysis; including Paid Search, Natural Search, Display, Video, Social Media, Leads and Sales 

• Knowledgeable of the digital marketplace, including the advertising media buying process, optimization strategies, and media and audience attribution. 

• Creative problem solving and outstanding attention to detail 

• Superb communication skills, positive demeanor and solution focused 

• Ability to thrive in a fast paced, quickly growing environment 

• A positive approach to serving customers and providing exceptional customer service 

• Ability to work independently and as a collaborative team member with a positive ‘can do’ attitude 

• Excellent organization, flexibility and time management skills and the ability to work in a dynamic, deadline-driven environment