Lead analysis and benchmarking for assigned digital product categories, deliver insights and action plans, track KPIs, present findings to merchandising teams, coach junior analysts, and drive competitive improvements in the online channel.
Do your Best Work in Mooresville
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up - we invest in you so you can find your inspiration.
Your Impact
The Sr Analyst, Digital Category Optimization will provide internal and external research and/or benchmarking, review and analyze customer information and other relevant data, conduct analyses, and provide insights and recommendations within assigned area. The Sr Analyst will track, analyze and report on key performance metrics to ensure activities within assigned area are meeting strategic and financial objectives. This role will actively create and execute action plans to completion to address key opportunity areas. The Sr Analyst will serve as a member of a team of peers and help coach and develop less experienced analysts.
What You Will Do
Minimum Qualifications
Preferred Skills/Education
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal 2025 sales of more than $86 billion. Lowe's employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com .
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up - we invest in you so you can find your inspiration.
Your Impact
The Sr Analyst, Digital Category Optimization will provide internal and external research and/or benchmarking, review and analyze customer information and other relevant data, conduct analyses, and provide insights and recommendations within assigned area. The Sr Analyst will track, analyze and report on key performance metrics to ensure activities within assigned area are meeting strategic and financial objectives. This role will actively create and execute action plans to completion to address key opportunity areas. The Sr Analyst will serve as a member of a team of peers and help coach and develop less experienced analysts.
What You Will Do
- Provide insights, competitive intelligence and data-driven recommendations to the manager of the assigned area
- Serve as project lead, analyzing a variety of factors to assess business opportunities and create and implement insights-based action plans to solve for identified opportunity areas
- Communicate project plans with partner teams to ensure alignment
- Serve as a subject matter expert for assigned business unit, acting as a point of contact for merchandising and product teams
- Regularly meet with and present to online and core merchants to deliver insights to guide future strategies, tactics or activities and prioritization of category initiatives
- Maintain knowledge and awareness of best practices within the company, competitors and retail industry. Work with the manager to introduce and disseminate best practices across the organization.
- Conduct analysis of potential opportunities to help inform development of divisional strategy
- Work on problems of diverse scope, prioritizing opportunities across multiple projects
- Act as the voice of the customer for the digital channel with cross-functional partnership with various teams throughout the organization for assigned categories
- Work to close the gap with competitors and/or exceed customer expectations by executing the plan derived from identified business opportunities for a segment of the online business
Minimum Qualifications
- Bachelor's degree in business administration, marketing, finance or related field or equivalent years of experience in lieu of education requirement, if applicable
- 4-5 years of relevant experience
- 2-4 years of experience in eCommerce, omnichannel merchandising or marketing, and/or brand or product management
Preferred Skills/Education
- 1 year of experience using data analytics tools
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal 2025 sales of more than $86 billion. Lowe's employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com .
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Lowe’s Mooresville, North Carolina, USA Office

The Mooresville/Lake Norman/Davidson area is one of the most desirable suburbs in all of North Carolina. It's easy to see why - live the lake life, be a foodie, hit the trails and know you're surrounded by some of the best schools in the state. The secret is out – this is a great place to live.
Lowe’s Charlotte, North Carolina, USA Office

Charlotte is one of the fastest-growing tech hubs in the U.S., and we're leading the charge. Our 25-story Tech Hub is where the future of retail is born. This space is designed to inspire, and you’re just a few steps away from some of the best restaurants in town.
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What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus



