Social Media Manager - Gaming Industry

Who is Blueprint? 

We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and the expertise of our teams, who all have unique perspectives and years of experience across multiple industries. We’re bold, smart, agile, and fun. 

What does Blueprint do? 

Blueprint helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies. 

Why Blueprint? 

At Blueprint, we believe in the power of possibility and are passionate about bringing it to life. Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams. You’ll focus on solving unique business problems while gaining hands-on experience with the world’s best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds. At Blueprint, you’ll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions. We guarantee you won’t find a better place to work and thrive than at Blueprint. 

In This Role

In this role, you will serve as the social media voice for one of the world’s most recognized gaming franchises. You will be responsible for managing and growing social channels, shaping content strategies, and building meaningful engagement with a global player community. This position offers the opportunity to own high-profile campaigns, collaborate across marketing, creative, and game development teams, and drive social storytelling that resonates with millions of players worldwide.

Responsibilities

• Design and implement social media strategies that align with overarching brand tone, goals, and audience insights.
• Define channel priorities, set measurable goals, and deliver campaigns tied to major franchise beats.
• Partner with marketing, PR, and game development teams to create and execute content campaigns.
• Lead brainstorming sessions, content ideation, and creative development.
• Draft copy, schedule posts, and oversee daily publishing on owned social channels.
• Monitor social media platforms, track sentiment, and engage directly with player communities.
• Identify and curate user-generated content (UGC), as well as potential influencers and creators.
• Provide recommendations to creative teams on social-first asset development.
• Track and analyze content performance, set benchmarks, and report insights through dashboards.
• Contribute to community engagement strategies and support campaign measurement.

Qualifications

• 5+ years of experience in social media strategy, content creation, and campaign management.
• Experience managing high-volume social channels for a well-known brand or product.
• Strong understanding of community engagement and audience growth strategies.
• Up-to-date knowledge of current social trends, features, and best practices.
• Excellent communication skills with the ability to adapt tone of voice to brand needs.
• Demonstrated data analysis and storytelling skills with the ability to translate insights into actionable strategies.
• Proficiency with analytics tools (Sprinklr or similar) and Microsoft Office 365.

Preferred Qualifications

• Experience in the gaming industry or managing social media for a gaming franchise.
• Familiarity with the featured franchise and its audience.
• Copywriting expertise with a sharp sense of cultural relevance and trend awareness.
• Ability to influence cross-functional teams without direct authority.

Salary Range 

Pay ranges vary based on multiple factors including, without limitation, skill sets, education, responsibilities, experience, and geographical market. The pay range for this position reflects geographic based ranges for Washington state: $85,000 - $90,000 USD/annually. The salary/wage and job title for this opening will be based on the selected candidate’s qualifications and experience and may be outside this range. 

Equal Opportunity Employer 

Blueprint Technologies, LLC is an equal employment opportunity employer. Qualified applicants are considered without regard to race, color, age, disability, sex, gender identity or expression, orientation, veteran/military status, religion, national origin, ancestry, marital, or familial status, genetic information, citizenship, or any other status protected by law. 

If you need assistance or a reasonable accommodation to complete the application process, please reach out to: [email protected] 

Blueprint believes in the importance of a healthy and happy team, which is why our comprehensive benefits package includes: 

• Medical, dental, and vision coverage 
• Flexible Spending Account 
• 401k program 
• Competitive PTO offerings 
• Parental Leave
• Opportunities for professional growth and development

Location:  Remote, preferably in the Greater Seattle area.