SEO Manager

SEO Manager
 

Are you looking for a place where you can bring your knowledge and bridge the gap between traditional SEO and emerging AI trends, ensuring that our digital footprint is not only visible but authoritative. If you are obsessed with algorithm updates, keyword intent, and turning organic traffic into revenue, we want to hear from you?

Welcome to Neighborly—the hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses. Our long-standing business, with over 40 years of experience, is focused on strategic innovation as we build the future of home and business services. Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
 

Bring your experience and be empowered to innovate.

As a SEO Manager on the Real Property Management team, a typical day for you will include:

• Develop and execute comprehensive SEO strategies to improve organic search rankings and enhance visibility in both traditional and AI-driven search engine results pages (SERPs)
• Conduct in-depth keyword research, including identifying high-value keywords and long-tail query opportunities optimized for conversational and semantic search queries
• Optimize website content, including meta tags, headers, URLs, and images, ensuring strict adherence to SEO best practices, with a focus on topical authority and clear, structured data to facilitate AI visibility
• Develop and execute inbound and outbound link-building strategies within helpful content to gather quality backlinks and citations across the SERPs and LLMs
• Monitor and analyze the backlink profile to ensure the quality and relevance of inbound links, quickly addressing any issues that could negatively impact search engine trust and ranking potential.
• Stay relentlessly up-to-date with industry trends, algorithm updates (including advancements in AI search/generative result ranking models), and platform changes to ensure strategies remain effective and future-proof.
• Utilize advanced SEO tools and analytics platforms to track and report on key SEO metrics, such as organic traffic, rankings, conversions, and visibility within AI-generated search summaries.
• Work closely with cross-functional teams to align SEO efforts with overall business goals, particularly in areas that support E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness)
• Manage the Onboarding Process in alignment with the Digital Marketing Coordinator, Local Marketing Manager, and Sure Start Business Coach.

Bring your skills and be inspired to achieve success.

(Required qualifications)

• Experience:
  • Minimum of 3 years’ experience in organic search engine optimization, search marketing, web development, content marketing, or related experience.
  • Minimum of 2 years’ experience in team management
  • Minimum of 2 years’ experience in a client-facing role
  • Experience in Property Management/Real Estate a plus
  • Experience in franchise marketing management a plus
• Skills:
  • Expertise in SEO tools such as SEMrush, Google Analytics, Google Search Console, etc.
  • Excellent communication skills, capable of engaging with franchise owners and internal teams, presenting strategies effectively.
  • A data-driven mindset with strong analytical skills.
  • Knowledge of Google Quality Guidelines and current SEO trends and best practices.
  • Project management skills, with the ability to meet deadlines and manage resources efficiently.
• Education:
  • Bachelor’s preferred but not required
  • Relevant online certifications a plus
• Schedule / in-office requirements:
  • Open to fully remote.
  • If local, hybrid working model; Monday-Wednesday in office, Thursday/Friday from home.
    • Office Locations:
      • 500 E John Carpenter Fwy, Irving
      • 1010 N University Parks Dr, Waco

Bring your goals and be enabled to reach them.

• Competitive Pay: Commensurate with experience
• Schedule: Full time M-F
• Benefits: Check out our benefits offerings Neighborly | Benefits Guide
• Financial Benefits: Equity and annual bonus opportunities

Neighborly® is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.

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