Senior Product Manager, Rovo Demo Platforms and Go-to-Market

Working at Atlassian
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Role Summary
As Senior Product Manager for Rovo, you will be at the forefront of one of Atlassian's highest strategic priorities-tasked with getting Rovo into the hands of millions of users worldwide. You will lead Rovo's go-to-market partnership, elevating pre- and post-sales field readiness, and shaping a world-class, customer-facing demo environment.
In this highly visible role, you'll unite cross-functional partners across technical sales, solutions, marketing, and product squads, serving as the vital bridge between product and market. You'll transform roadmap themes and golden use cases into compelling, sales-ready collateral and scalable demo experiences that inspire both customers and field teams.
This is your opportunity to drive impact at scale, accelerate Rovo's adoption, and help define how Atlassian delivers transformative AI-powered experiences to organizations everywhere.
Key Responsibilities
Go-to-Market Product Partner

• Scale pre‑ and post‑sales field readiness; work with technical sales and solution teams to capture feedback loops, prioritize backlog items, and shape the roadmap.
• Collaborate with Marketing to develop and maintain collateral that communicates roadmap themes and backlog priorities. Compile and publish the Rovo PM roadmap for the field audience.
• Partner with go-to-market teams (sales, solutions engineering, partner enablement) to ensure consistent messaging and seamless hand‑off.

Demo Environment & Public Materials

• Own the customer-facing demo environment for field teams and Team 26 events
• Define and promote "golden use cases" with Rovo product teams that connect product capabilities to customer needs. Develop these use cases in the demo environment, building out appropriate content, capabilities, and training.
• Improve the 3P data access in the customer‑facing demo environment for testing Rovo in real‑world scenarios.
• Track demo usage metrics, adoption KPIs, and field feedback to iterate on demo experiences.
• Partner with Marketing to enhance content on public website, improve upon and further develop use case library, and regularly publish content on the Atlassian Community.
• Lead the design and delivery of a new demo environment on the public website to enable prospects and customers to explore product features in a self-serve capacity.

Communication

• Craft clear, compelling narratives for internal and external audiences (written and verbal).
• Present roadmap updates and adoption results to senior leadership and field teams.
• Represent Rovo in demos and executive briefings on customer calls.

Minimum Qualifications

• 5+ years of product management experience, with a strong focus on go‑to‑market, field enablement, or developer‑facing platforms.
• Proven track record launching AI features or programs that directly impacted sales velocity, customer activation, or product adoption.
• Experience partnering with technical sales and marketing to create collateral, use‑case libraries, and demo assets.
• Excellent stakeholder management and negotiation skills in a matrixed organization.
• Strong written and verbal communication; ability to tell a product story to both technical and non‑technical audiences.
• Data‑driven decision‑making - comfortable working with usage metrics, adoption dashboards, and feedback loops.

Preferred Qualifications

• Experience with AI‑driven SaaS products and understanding of enterprise AI goals and concerns.
• Background building or managing public demo environments, sandbox platforms, or self‑serve trial experiences.
• Familiarity with Atlassian's ecosystem (Jira, Confluence, JSM, etc.) and the Rovo product suite a bonus.
• Prior work in a fast‑moving, cross‑functional AI or cloud product team.

What You'll Bring

• Strategic Vision: Ability to translate product roadmaps into field‑ready GTM strategies and tangible demo experiences.
• Customer Empathy: Deep understanding of enterprise buyer journeys and the friction points that prevent AI adoption.
• Bias for Action: Structured, proactive execution style that drives demo environment improvements from concept to production.
• Collaboration DNA: Comfortable influencing without authority, building consensus across product, engineering, sales, and marketing.

Compensation
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $164,700 - $215,025
Zone B: $148,500 - $193,875
Zone C: $136,800 - $178,600
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .