Senior Marketing Insights & Analytics Manager

Who we are is what we do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 100+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 5,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.

Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50,  Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.

Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $12 billion valuation and $800  million in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

Summary

As a Senior Marketing Insights & Analytics Manager, you'll be playing a crucial role in analyzing, optimizing, and driving pipeline growth across diverse segments, including Enterprise, Mid Market, SMB, and Cross-sell.

In this strategic position, you will lead the development and continuous refinement of our global pipeline model, ensuring accurate forecasting and pipeline health. You will leverage advanced analytics, AI, and data-driven insights to optimize campaign performance and accelerate pipeline velocity. Your expertise will directly influence business outcomes by identifying gaps, scaling pipeline acceleration tactics, and optimizing multi-channel campaigns to maximize impact.

Responsibilities

• Build, maintain, and own data models and reporting frameworks that track pipeline quality, velocity, conversion, and efficiency from first touch to closed won assessing pipeline health, conversion rates, and reduce sales cycle time across the entire sales process.

• Leverage BI & AI tools to uncover patterns and trends across funnel stages (MQL → SAL → SQL → CW), delivering real-time visibility and actionable insights.

• Lead pipeline forecasting efforts and deliver data-driven recommendations by analyzing key metrics such as MQLs, SALs, SQLs, conversion rates, and pipeline velocity.

• Lead quarterly pipeline diagnostics to assess performance gaps and recommend initiatives to accelerate movement through the funnel.

• Collaborate closely with Marketing Ops, Sales Strategy, ABM, Lifecycle, and Partner teams to align targeting strategies and demand capture initiatives.

• Own the development of dashboards and executive briefings that clearly communicate opportunities, risks, and performance against KPIs.

• Play a central role in aligning AI strategies across pipeline operations and evaluating campaign effectiveness.

• Clearly and effectively communicate findings, insights, and strategic recommendations during weekly, monthly, and quarterly business reviews with cross-functional teams and senior leaders.

Qualifications

• 4+ years of experience in B2B analytics, with a proven track record of developing and advancing analytics frameworks, optimizing pipeline performance, and driving data-informed decision-making within marketing and sales pipeline contexts within a SaaS or tech environment.

• Deep knowledge of demand funnel metrics (MQL, SAL, SQL, CW) and pipeline operations across all segments.

• Advanced skills with BI platforms (Looker, Tableau, or similar).

• Proven ability to influence cross-functional stakeholders using clear communication, data storytelling, and strategic insight.

• Experience navigating ambiguity, managing multiple priorities, and delivering high-quality output under tight timelines.

• Comfortable working with executive stakeholders and distilling complex data into executive-ready narratives.

• Curious, growth-minded, and excited by fast-changing environments and bleeding-edge technologies.

• Experience with Salesforce data modeling and reporting

• Background in machine learning or predictive modeling in a GTM context

• Proven ability to manage multiple high-impact projects simultaneously

• Skilled at spotting opportunities and uniting teams to develop effective solutions

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. 

Some things you’ll enjoy

• Stock grant opportunities dependent on your role, employment status and location

• Additional perks and benefits based on your employment status and country

• The flexibility of remote work, including optional WeWork access

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visitingour careers page.
Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.
Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at [email protected] of the nature of the accommodation that you may require, to ensure your equal participation.

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