Vanta Logo

Vanta

Senior Marketing Analyst

Posted 2 Days Ago
Remote
Hiring Remotely in U.S.
Senior level
Remote
Hiring Remotely in U.S.
Senior level
The Senior Marketing Analyst will analyze marketing campaign data, build reporting capabilities, provide insights, and automate deliverables to enhance marketing performance and ROI.
The summary above was generated by AI

At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. 

Our Marketing Analytics team delivers strategic insights through comprehensive data analysis of marketing campaign and channel performance, collaborating closely with Sales, SDR, and Ops (Marketing + GTM) teams. This dynamic team is responsible for lead funnel measurement, attribution modeling, in-depth analysis of Marketing investments, and identifying critical risks and opportunities within the business. They ensure the availability of robust self-service tools and dashboards for trend analysis, while playing a pivotal role in operating reviews and annual planning.

As a Senior Marketing Analyst, you'll serve as the analytics partner for marketing teams, building scalable reporting capabilities that track performance across the entire customer journey. You'll transform complex marketing data into actionable insights that influence strategy, automate key operating review deliverables, and enable stakeholders to make data-driven decisions that improve marketing ROI.

What you’ll do as a Senior Marketing Analyst at Vanta:

  • Function as analytics partner for a marketing team, building and scaling marketing reporting capabilities. These include sizing opportunities, establishing consistent tracking, KPIs, and dashboards, plus developing insights into campaign impact on milestones across the customer journey

  • Automate operating review deliverables to drive source of truth consistency and reduce cycle time

  • Enable key stakeholders on insights produced and provide data-driven recommendations to improve marketing efficiency, insights and impact

  • Continue evolving our analytical capabilities through partnership with Data Engineering to influence roadmap and development of datasets

How to be successful in this role:

  • Strong understanding of marketing performance drivers

  • Action-oriented with a strong analytical mindset and curiosity to drive a deeper understanding of what’s happening and why

  • Technical expertise in SQL, Salesforce, Marketing Automation tools (Hubspot/Marketo) and data visualization tools (e.g., Tableau). Experience in DBT is preferred. Bonus for Python/R.

  • Excellent communication skills, capable of presenting technical content to non-technical audiences

  • Proven ability to initiate and complete analytical projects independently

  • Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact.

What you can expect as a Vanta’n:

  • Industry-competitive salary and equity

  • Comprehensive medical, dental, and vision coverage, with 100% of employee-only benefit premiums covered for most medical plans

  • 16 weeks fully-paid Parental Leave for all new parents

  • Health & wellness stipend

  • Remote workspace, internet, and cellphone stipend

  • Commuter benefits for team members who report to the SF and NYC office

  • Family planning benefits

  • Matching 401(k) contribution with immediate vesting

  • Flexible PTO policy, plus 80 hours of Sick Time

  • 11 company-paid holidays

  • Virtual team building activities, lunch and learns, and other company-wide events!

  • Offices in SF, NYC, London, Dublin, Tel Aviv, and Sydney

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar-stage growth companies. Final offer amounts are determined by multiple factors and may vary based on candidate location, skills, depth of work experience, and relevant licenses/credentials.

#LI-remote

At Vanta, we are committed to hiring diverse talent of different backgrounds and as such, it is important to us to provide an inclusive work environment for all. We do not discriminate on the basis of race, gender identity, age, religion, sexual orientation, veteran or disability status, or any other protected class. As an equal opportunity employer, we encourage and welcome people of all backgrounds to apply.

About Vanta

We started in 2018, in the wake of several high-profile data breaches. Online security was only becoming more important, but we knew firsthand how hard it could be for fast-growing companies to invest the time and manpower it takes to build a solid security foundation. Vanta was inspired by a vision to restore trust in internet businesses by enabling companies to improve and prove their security. From our early days automating security monitoring for compliance standards like SOC 2, HIPAA and ISO 27001 to creating the world's leading Trust Management Platform, our vision remains unchanged. 

Now more than ever, making security continuous—not just a point-in-time check— is essential. Thousands of companies rely on Vanta to build, maintain and demonstrate their trust— all in a way that's real-time and transparent.

Referral Instructions

If you are being referred for the role, please contact that person to apply on your behalf.




Top Skills

Dbt
Hubspot
Marketo
Python
R
Salesforce
SQL
Tableau

Similar Jobs

9 Days Ago
Remote or Hybrid
Boston, MA, USA
91K-115K Annually
Senior level
91K-115K Annually
Senior level
Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Big Data Analytics • Automation
Lead digital measurement strategy for web and digital marketing. Build and maintain dashboards, integrate multi-platform data, perform tagging QA, run A/B test analyses, and deliver insights to optimize campaign effectiveness, UX, and ROAS.
Top Skills: A/B TestingAd PlatformsAdobe AnalyticsCRMGoogle AnalyticsLooker StudioPower BITableauTagging QaWeb Analytics Tracking
2 Days Ago
Remote or Hybrid
New York City, NY, USA
114K-133K Annually
Mid level
114K-133K Annually
Mid level
Healthtech • Social Impact • Software
The Performance Marketing Senior Analyst will drive provider acquisition campaigns, optimize marketing processes, and analyze performance metrics to enhance growth and engagement.
Top Skills: Ai ToolsGoogle EcosystemHubspotLinkedInLookerMetaTableau
23 Hours Ago
Remote
United States
50K-52K Annually
Junior
50K-52K Annually
Junior
Marketing Tech • Analytics
As a Senior Analyst in Product Marketing, you will develop product messaging, create sales materials, and collaborate across teams to enhance product positioning.
Top Skills: AIData SolutionsPredictive Analytics

What you need to know about the Charlotte Tech Scene

Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.

Key Facts About Charlotte Tech

  • Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
  • Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
  • Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
  • Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
  • Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account