Senior Manager, Business Intelligence - Marquee Program

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
The Senior Manager, Business Intelligence for the Marquee Program will serve as the data and insights lead for our most strategic customer experience. This role blends deep analytical expertise with strong executive storytelling skills. The individual will translate complex, multi-source data into clear, compelling insights that inform executive decision-making and demonstrate the impact and value of Marquee at the highest levels of the organization.
A critical component of this role is close partnership with Sales Operations, ensuring Marquee metrics, pipeline influence, revenue attribution, and performance reporting are fully aligned with core GTM operating models and data standards.
Key Responsibilities:
Data Strategy & Analytics

• Own the Marquee analytics framework, including KPIs, success metrics, dashboards, and reporting cadences.
• Partner closely with Sales Operations to align Marquee reporting with GTM data models, pipeline definitions, forecasting, and revenue attribution methodologies.
• Integrate data across Sales, Marketing, Finance, Operations, and Industry teams into a unified view of Marquee performance.
• Conduct advanced analysis to surface trends, risks, and opportunities across customer engagement, pipeline influence, revenue impact, and customer outcomes.
• Ensure data accuracy, consistency, and governance across all Marquee reporting, leveraging Sales Operations standards and processes.

Executive Storytelling & Communication

• Develop executive-level presentations that translate data into clear narratives for senior leadership (ELT, COOs, Presidents).
• Synthesize complex analyses into concise insights, recommendations, and decision-ready materials.
• Create board- and exec-ready readouts that articulate the strategic value and ROI of the Marquee program.
• Anticipate executive questions and proactively build analysis in partnership with Sales Operations and Finance to support strategic discussions.

Program & Stakeholder Partnership

• Act as a trusted thought partner to Marquee leadership, shaping strategy through data-driven insights.
• Serve as a key interface between Marquee, Sales Operations, Finance, and GTM leadership to ensure alignment and credibility of reporting.
• Support global and regional leaders with tailored insights while maintaining a consistent global Marquee narrative.
• Influence prioritization, investment decisions, and program evolution through evidence-based recommendations.

Operational Excellence

• Establish scalable, repeatable reporting processes in partnership with Sales Operations.
• Drive automation and tooling improvements to improve speed, accuracy, and executive usability of insights.
• Continuously raise the bar on analytical rigor and executive readiness.
• Mentor analysts or partner teams as the Marquee BI function scales.

Qualifications
Required Qualifications

• 8+ years of experience in business intelligence, analytics, strategy, consulting, or a related field.
• Deep expertise in data analysis, visualization, and BI tools (e.g., Tableau, Power BI, Looker, SQL).
• Proven experience building executive-level presentations driven by data (PowerPoint), with strong narrative and visual design skills.
• Strong understanding of GTM operations, pipeline metrics, and revenue attribution models.
• Ability to move seamlessly between detailed analysis and high-level strategic storytelling.
• Exceptional communication and stakeholder management skills, including influencing without authority.

Preferred Qualifications

• Experience partnering closely with Sales Operations or Revenue Operations teams.
• Experience supporting executive programs, strategic customer initiatives, or enterprise GTM motions.
• Background in management consulting, strategy, or analytics-heavy roles within large, matrixed organizations.
• Experience working with global teams and regional leaders.

Success Profile
The ideal candidate is equally credible in the data and in the boardroom-someone who can dive deep into analysis, then step back and clearly articulate what matters most to senior leaders. They bring rigor, clarity, and executive presence, and ensure Marquee decisions are tightly aligned with GTM operations through a strong partnership with Sales Operations.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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