Senior Growth Marketing Associate, Paid Search

The Growth & Media team at Stitch Fix is responsible for driving new client acquisition and existing client retention and reactivation through strategic paid marketing campaigns. Our commitment to data-driven personalization extends into our marketing where we leverage experimentation, rigorous data analysis, and creative storytelling to fuel scalable and efficient growth. We manage a substantial budget across online and offline channels, collaborating cross-functionally with brand marketing, creative, data science, product, and finance to deliver measurable impact.

We’re looking for a Senior Growth Marketing Associate with deep hands-on experience in paid search to help scale and optimize our campaigns across Google Ads, with a focus on Search and Google Shopping. This role is ideal for someone who thrives in a data-driven, fast-moving environment and wants to own execution, strategy, testing, and performance reporting in a high-impact, growth-focused team.

We run campaigns across the entire client lifecycle (acquisition, retention, reactivation), and you’ll be responsible for campaign setup, performance analysis, creative testing, and budget management. We’re a lean, collaborative team, so we’re looking for someone who’s comfortable rolling up their sleeves, experimenting often, and problem-solving in real time.

• Lead the hands-on execution of Google Ads campaigns, including Search, Shopping, and Performance Max (P Max) formats.
• Manage day-to-day campaign operations: keyword research, bidding strategies, ad creation, geo-lift, incrementality testing, A/B testing, pacing, and creative optimization.
• Stay current on evolving Google Ads features, including AI Max for Search campaigns, automation and evolving campaign types like P Max, and implement them thoughtfully.
• Own budgeting and forecasting processes — allocating spend efficiently across channels and campaign types to maximize CPA efficiency.
• Regularly analyze campaign performance, synthesize learnings, and present actionable insights to cross-functional teams and leadership.
• Drive experimentation and testing: build a roadmap, test hypotheses around bidding, creative, audiences, and placements, and scale what works.
• Collaborate with creative partners on copy, assets, and landing pages, with a focus on creative strategy for paid search and P Max placements.
• Partner cross-functionally across brand, lifecycle, data science, and product to shape the future of our performance marketing programs.
• Apply incrementality frameworks, including geo-lift testing, and continuously refine strategy based on results.

• You have 3–5+ years of experience in growth or performance marketing, with a deep specialization in Paid Search.
• You’ve managed Google Ads campaigns hands-on-keyboard, ideally in an in-house environment (agency experience is also welcome if search was your focus).
• You have experience with Google Shopping, and are familiar with Performance Max, including how it differs from standard search campaigns.
• You understand the nuances of bidding strategies, automation, and budget allocation, and have applied them in high-stakes environments.
• You are comfortable analyzing data and building insights using tools like Looker, Tableau, Excel/Sheets, and possibly SQL.
• You’ve collaborated with creative teams — or even written ads yourself — and understand how to optimize messaging for search formats and placements.
• You’ve developed and executed testing plans for both performance and creative variables, with a focus on measurable outcomes.
• You’re thoughtful about brand SEM strategy, including when and how to bid on brand terms, and understand best practices around incrementality.
• You’re a natural problem-solver who thrives in ambiguity, is quick to act on feedback, and brings a solution-oriented mindset to new challenges.
• You work well in a lean team environment, where speed, collaboration, and ownership matter.

• We are a group of bright, kind people who are motivated by challenge. We value integrity, innovation and trust. You’ll bring these characteristics to life in everything you do at Stitch Fix.
• We cultivate a community of diverse perspectives— all voices are heard and valued.
• We are an innovative company and leverage our strengths in fashion and tech to disrupt the future of retail. 
• We win as a team, commit to our work, and celebrate grit together because we value strong relationships.
• We boldly create the future while keeping equity and sustainability at the center of all that we do. 
• We are the owners of our work and are energized by solving problems through a growth mindset lens. We think broadly and creatively through every situation to create meaningful impact.
• We offer comprehensive compensation packages and inclusive health and wellness benefits.