Senior Data Scientist

Description
This role is based remotely but if you live within a 50-mile radius of an office [Atlanta, Austin, Detroit, Warren, or Mountain View], you are expected to report to that location three times a week, at minimum.
The Role
The Marketing Applied Sciences team is responsible for developing analytics-driven solutions to help GM Marketing Organizations achieve their business goals. The Senior Data Scientist will work as part of this multi-disciplinary team that will be driving solution design, development, and deployment of analytic models in support of marketing strategies. They are knowledgeable in methodology and practice of marketing analytics with an emphasis on inferential and prescriptive methods. This individual has experience with website, email, and media measurement.
This person will work closely with teammates in Marketing Applied Sciences and stakeholders in GM's Marketing organization to ensure objective performance evaluation and optimization of media strategy. This senior data scientist will assist in the research and development of advanced marketing models, drawing insights, and creating scalable products across owned & paid channels. They will be part of a team focused on delivering future-focused, consumer-centric, prescriptive solutions that allow GM to stay proactive and nimble in our exciting transition to EVs.
What You'll Do

• You build predictive models and machine-learning algorithms
• You analyze large amounts of information to discover trends and patterns
• Undertake preprocessing of structured and unstructured data
• Monitor and sustain model effectiveness
• Combine models through ensemble modeling
• Present complex information using data visualization techniques
• Propose solutions and strategies to business challenges that drive business impact

Your Skills & Abilities (Required Qualifications)

• 5 or more years proficiency in one or more core analytical tools / suites / languages such as SAS, Python, R, Spark Scala and understand their limitations
• Proficient in one or more analytical methodologies such as numerical optimization, econometric modeling and forecasting, machine learning and text analytics

This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.
Compensation:

• The expected base compensation for this role is: $125,000- $205,100. Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits : GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.)
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