Senior Associate, Channel Marketing

Notes to applicants:

• Dimensional sees great value from collaborating in our offices and appreciates the benefits of flexibility. Most roles fit our office-first hybrid approach: We are together on our campuses Tuesdays, Wednesdays, and Thursdays and have the choice to work in the office or remotely, depending on what is best for that work day, on Mondays and Fridays. This approach maximizes in-person collaboration and interaction while simultaneously providing flexibility and applies to most roles globally with a few exceptions that require more or less time in the office. Please discuss with your Recruiter to confirm the details for this specific role.

• Resumes and portfolios (when applicable) are required as part of your application. When applying from a mobile device or tablet, you may not be able to attach a resume. If you cannot include an attachment at the time of your application, you will receive a follow up email asking you to attach your resume from a computer.

• Here at Dimensional, we strive to be an inclusive workplace for all. Even if you do not match every qualification listed, if you are interested in who we are, what we do, and why we do it, we suggest and encourage you to apply.

• The use of Artificial Intelligence during interviews and skill testing is prohibited, unless Dimensional Fund Advisors has authorized such use.

• If you require reasonable accommodation in completing this application, interviewing, or otherwise participating in the employee selection process, such accommodation is available upon request.

At Dimensional, we’re focused on changing the way people think and feel about investing.  Our goal is to stay on the leading edge of research and implementation while also providing an extraordinary client experience. As the firm’s growth accelerates around the world, a strategic marketing program that supports the business while maintaining Dimensional’s values is critical to our continued success.

Dimensional’s Channel Marketing team is responsible for developing and executing a dynamic global marketing strategy that enables our sales teams to successfully connect with our clients and prospects. The Senior Associate role will support the team with a focus on paid media, content execution, email support, and analytics to support the sales pipeline and lead handoff activities. This role will manage paid social campaigns (with a strong emphasis on LinkedIn), assist with content development and placement across channels and digital properties, help build targeted email communications, and deliver performance insights.

Responsibilities:

• Identify opportunities for content promotion and develop, execute and optimize paid social campaigns, primarily on LinkedIn Campaigns Manager.
• Assist team in managing monthly budget allocations across platform and campaign types.
• Support planning and setup of future additional paid media opportunities (Google Ads on YouTube, X, etc.).
• Partner with content and creative teams to develop ad copy and assets.
• Assist with email campaign creation, segmentation, and quality assurance.
• Build and maintain dashboards and reports using Power BI to provide an omni-channel and holistic view of channel marketing impact and identify trends/areas for improvement.
• Collaborate closely with channel marketing peers to ensure messaging, paid activities, and reporting all align to the needs of current campaigns and sales teams’ goals.

Qualifications:

• 5+ years of experience in channel, digital or content marketing, ideally in financial services, fintech or similar B2B2C environments.
• Hands-on experience with LinkedIn Campaign Manager.
• Proficiency in Power BI for dashboarding and analysis, and experience working with a CRM (Dynamics, Salesforce, etc.).
• Familiarity with paid media platforms such as Meta Ads Manager, Google Ads.
• Understanding of email best practices and automation platforms (e.g., ClickDimensions, Consumer Insights and Journeys, Hubspot, Pardot, Marketing Cloud).
• Experience writing and editing promotional content.  
• Experience working cross-functionally with various business partners (e.g.,creative, editorial, legal, compliance, technology).
• Experience extracting results and identifying patterns from raw data.

#LI-Hybrid

Dimensional offers a variety of programs to help take care of you, your family, and your career, including comprehensive benefits, educational initiatives, and special celebrations of our history, culture, and growth.

It is the policy of the Company to provide equal opportunity for all employees and applicants.  The Company recruits, hires, trains, promotes, compensates, and administers all personnel actions without regard to actual or perceived race, color, religion, religious practice, creed, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), caregiver status, gender, gender identity, gender expression, transgender identity, national origin, age, mental or physical disability, ancestry, medical condition, marital status, familial status, domestic partnership status, military or veteran status or service, unemployment status, citizenship status or alienage, sexual orientation, status as a victim of domestic violence, status as a victim of stalking, status as a victim of sex offenses, genetic information, political activities or recreational activities, arrest or conviction record, salary history, natural hairstyle or any other status protected by applicable law except as otherwise required or permitted by law or regulation applicable to the Company or its affiliates.