Sales Director, B2B

What You'll Be Doing:

• Building, coaching, and managing a team of Account Executives, fostering a performance-driven culture grounded in accountability, collaboration, and development.
• Defining team structure and goals, and ensuring the team is equipped to identify, pitch, and close new platform sales deals with in-house marketing teams and brands, primarily focusing on new logo acquisition.
• Developing and overseeing the execution of outbound sales strategies to engage experienced industry sales professionals within target accounts and drive pipeline generation.
• Guiding your team in building robust pipelines focused on high-potential prospects, leveraging various CRM tools (Salesforce) and ensuring strong coverage ratios and activity benchmarks.
• Collaborating closely with management, product, and solutions teams to articulate client needs, co-create industry-leading vertical offerings, and ensure product development aligns with evolving market demands.
• Translating field insights into product strategy and innovation, serving as a customer advocate within the company, and empowering your team to do the same.
• Coaching Account Executives on creating compelling, value-based pitch decks and associated research to effectively close new business with executive-level prospects.
• Maintaining a deep understanding of market trends, competitive threats, and the evolving needs of B2 clients in digital media, and cascading this knowledge to your team.
• Ensuring seamless post-onboarding hand-offs to dedicated StackAdapt Account Managers to drive continued client success and maximize expansion opportunities.
• Driving operational rigor within your team, including quota setting, accurate forecasting, and optimizing sales processes through data and tools.

What You'll Bring to the Table

• A proven track record of leading teams to hit and exceed 7-figure quotas in a hunter-focused sales environment within digital advertising, with a strong preference for programmatic advertising experience.
• Comfort in leading a team that sells directly to brands/in-house marketing teams through consultative, solution-based selling and strong analytical skills.
• You can articulate your personal sales leadership and hiring philosophy, including success stories of developing and growing talent to achieve outsized results.
• A self-starter mentality with the ability to thrive in a fast-paced, evolving environment focused on building new product offerings in the market.
• Experience in developing and implementing go-to-market plans, including defining Ideal Customer Profiles (ICPs) and segmentation frameworks.
• Ability to grasp and communicate complex technical concepts and platform-based knowledge to diverse audiences, including marketing executives, and to coach a team to do the same.
• Willingness to travel occasionally to meet with clients within their region as needed, and to support your team in client engagements.