Product manager - Platform Integration

The Product manager - Platform Integration owns strategy, roadmap, and performance of the experiences in our Canadian products and the transformation of these towards our future state, for contractors — organizations that engage with our platform to meet client mandates, demonstrate regulatory compliance, or obtain third-party credentials to improve business viability. 

In our network business model, many Contractors currently adopt the platform as a condition of doing business with our Client customers or in response to local regulatory schemes (particularly in the UK). However, this role also carries a strategic charter to evolve the Contractor product into a source of intrinsic value—something Contractors increasingly choose to adopt, independent of client mandates, because of the operational, reputational, or competitive advantage it provides, along with all of the additional value added services they can access through their relationship with Veriforce. 

This role must balance the current GTM reality—where contractor acquisition is often Client- or regulation-driven—with a long-term roadmap that introduces innovations, features and benefits aligned to Contractor - led success and also charts a path to transform and migrate to our future state platform (CPRO). Regional adaptation, compliance sensitivity, and localized language and feature requirements remain essential to this role’s success. 

Key Responsibilities 

Segment Strategy & Ownership 

• Own the product vision and roadmap for innovation for the Contractor segment in the Canadian products, ensuring alignment to current GTM models while laying the foundation for voluntary, value-based adoption 

• Balance short-term delivery to support Client-driven and regulatory-mandated contractor participation with long-term product integration, differentiation and standalone utility 

• Build segment strategies tailored to regional market dynamics, including compliance culture, regulatory mandates, and platform maturity 

• Partner with the Product manager – Integration on strategy and execution for the integration of the Canadian product sets (CW and SCC) balancing the need to innovate our products whilst also moving all products into 1 globally unified platform 
   

 Roadmap Execution & Regional Adaptation 

• Drive a roadmap that reflects the dual nature of the Contractor segment: compliance-focused onboarding and value-generating workflows along with balancing a mixture of innovation and integration of products 

• Ensure platform configuration supports regional credentialing schemes and regulatory rulesets, such as CHAS or SafeContractor in the UK, and other local standards in North America 

• Partner with UX and Product Experience to support localized language, document, and experience requirements 

• Partner with the operational and commercial teams on delivery of optimized workflows to enhance contractor experience and efficiency 

User & Market Understanding 

• Represent the Contractor perspective across buyer and administrative users, from onboarding through renewal 

• Gather insight through interviews, focus groups, surveys, and analytics across territories to identify opportunities for both compliance enablement and deeper value creation 

• Collaborate with Product Intelligence to track regional competitor offerings, market shifts, and user preferences 

Strategic Value Expansion 

• Identify and prioritize roadmap opportunities that deliver standalone value to Contractors, such as business insights, credential portability, reputational tools, network visibility, or operational dashboards 

• Explore monetization and packaging strategies that support voluntary adoption and contractor-led growth in the long term to ultimately increase the number of products per contractor 

• Work closely with Marketing to position and articulate the “Why Buy Without Mandate” narrative 

Cross-Functional & GTM Collaboration 

• Partner with regional GTM leaders to ensure roadmap investments continue to drive contractor acquisition, conversion, and engagement via existing client relationships 

• Collaborate with Sales and CS teams to define enablement tools and messaging tailored to regional contractor types 

• Support evolving contractor pricing and packaging in partnership with Product Marketing and Finance 

Performance & Accountability 

• Own KPIs for the Contractor segment including acquisition, credential submission rates, renewal, satisfaction, and revenue—segmented by region and source (mandated vs. voluntary) 

• Use data and feedback to adjust prioritization and improve performance across GTM models 

• Support Board- and ELT-level reporting on product impact, including insights into market traction and growth levers 

Key Outcomes (First 12–18 Months) 

• Deliver a regionally localized contractor integration and innovation roadmap that meets our platform future state plan, client mandates, regulatory expectations, and GTM support goals 

• Build out a plan and execute on our platform integration aspirations 

• Launch 1–2 product enhancements or feature sets that provide contractor-perceived value beyond compliance, improving retention or satisfaction 

• Improve support for UK-specific contractor workflows and credentialing schemes while identifying scalable patterns for broader markets 

• Establish contractor product performance tracking that distinguishes between mandated and voluntary users, with corresponding insight into growth opportunities 

• Begin positioning the Contractor product as a source of business enablement and operational credibility—not just a checkbox for compliance 

Qualifications 

• 5+ years in product management, ideally with experience in compliance-driven SaaS, networked platforms, or buyer/user hybrid ecosystems 

• Proven success in balancing short-term GTM execution with long-term product vision and adoption strategies 

• Familiarity with regulated markets and region-specific product delivery models (especially in the UK and North America) 

• Strong understanding of user value frameworks and experience shifting a product from reactive (mandated) to proactive (value-driven) adoption 

• Experience supporting field enablement and GTM alignment across diverse customer types and territories 

• Executive presence and collaboration skills for influence across Product, Engineering, Marketing, and Sales 

• Experience in PE-backed, multi-product SaaS environments preferred 

Organizational Context 

This role is one of many customer-segment-focused Product Management roles within a globally integrated but regionally aware product organization. The four segments are: 

• Client (enterprise buyers and admins – this role)
• Contractor (service providers subject to compliance and credentialing)
• Instructor/Evaluator (training and certification providers)
• Worker (individual users completing training or compliance actions) 

Here are just a few of the great reasons you should join our team!

• We are mission-focused and mission-driven to help bring worker home safe every Our training products and compliance platform help keep workers safe.
• Work with a global team! We have colleagues and customers across North America and overseas.
• Veriforce is a great place to work! Our leaders and teams cite culture as one of the top reasons this is a great place to
• Veriforce provides
  • 100% paid employee medical and dental insurance
  • Monthly contributions to Health Savings Accounts
  • A 401(k) match that is immediately fully vested
  • Outstanding time off benefits
  • Paid time off for volunteer activities
  • Remote work

All job offers will be contingent on successful completion of a drug screen and background check.