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Red Hat

Principal Portfolio Product Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
Remote
Hiring Remotely in NC
192K-260K Annually
Senior level
Remote
Hiring Remotely in NC
192K-260K Annually
Senior level
Develop go-to-market strategies and marketing assets, conduct research on target personas, and collaborate with teams to communicate product value.
The summary above was generated by AI

Align go-to-market strategies with customer needs, challenges, and business priorities.

*Telecommuting role to be performed anywhere in the U.S.
 

What You Will Do:

  • Work with teams across functions to develop marketing assets (e.g., sales kits, presentations, videos, guides, blogs) that highlight our portfolio’s unique value in the market.
  • Conduct quantitative and qualitative research to identify target personas, validate customer use cases, and shape messaging around key themes.
  • Create customer-focused stories and use cases that clearly communicate the vision and value of our portfolio solutions.
  • Define market sub-segments (e.g., personas, buying groups) and create targeted content for each opportunity.
  • Collaborate with subject matter experts to produce compelling marketing assets such as presentations, solution briefs, web content, and sales plays.
  • Work with partner teams to ensure consistent messaging and provide materials that partners can use in their outreach.
  • Assist with customer meetings and executive presentations to articulate Red Hat’s portfolio strategy and offerings.

What You Will Bring:

  • Bachelor’s degree (U.S. or foreign equivalent) in Computer Science, Information Technology, Information Technology Management or related field and six (6) years of experience in job offered or related role.
  • Must have five (5) years of experience working with sales and partner teams to develop sales and marketing content.
  • Must have five (5) years of experience with: the enterprise software ecosystem, including competitive landscape, emerging market trends, and insights from key industry analysts; developing content tailored to different stages of the customer lifecycle, including awareness, consideration, decision, and retention; Simplifying and translating complex technical concepts into easy-to-understand, customer-friendly language; and managing end-to-end marketing initiatives, including coordinating across teams and ensuring timely delivery of projects.
  • Must have three (3) years of experience with: managing multiple projects simultaneously in a dynamic, fast-paced, and highly technical environment; presenting to large audiences, senior leadership, and cross functional teams; and grasping new technologies, products, and concepts, particularly in a fast-evolving technical landscape.
  • Domestic and international travel required up to 10% of the time to attend conferences and visit client sites and Red Hat offices. Travel expenses covered by Red Hat, Inc.

#LI-DNI

The salary range for this position is $192,213 - $260,180. Actual offer will be based on your qualifications.

Pay Transparency

Red Hat determines compensation based on several factors including but not limited to job location, experience, applicable skills and training, external market value, and internal pay equity. Annual salary is one component of Red Hat’s compensation package. This position may also be eligible for bonus, commission, and/or equity. For positions with Remote-US locations, the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience.

About Red Hat

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates work flexibly across work environments, from in-office, to office-flex, to fully remote, depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact.

Inclusion at Red Hat
Red Hat’s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from different backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions that compose our global village.

Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.


Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.
Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application, email [email protected]. General inquiries, such as those regarding the status of a job application, will not receive a reply. 

Top Skills

Computer Science
Enterprise Software
Information Technology

Red Hat Charlotte, North Carolina, USA Office

128 S Tryon St, Charlotte, NC, United States, 28202

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