The Principal Field Marketing Manager will lead field marketing strategies, execute high-impact events, and improve pipeline and revenue for the company.
Superside is looking for an experienced and results-driven Principal Field Marketing Manager to scale our field marketing efforts and help accelerate growth. Reporting to the Sr. Director of ABM and Field Marketing, you’ll lead the strategy and execution of high-impact events, trade shows, and VIP experiences that drive pipeline and strengthen our presence in the enterprise space.
This is a senior individual contributor role with high visibility and the potential to grow into a leadership position. If you thrive in fast-paced environments and know how to translate events into revenue, we’d love to hear from you.
What You’ll Do
- Execute and scale Superside’s field marketing strategy, with a focus on revenue-driving events and executive experiences.
- Own end-to-end event planning, including venue selection, vendor management, logistics, and budget tracking.
- Design and deliver premium in-person experiences for high-value prospects and existing customers.
- Lead Superside’s trade show presence—from booth execution to staffing, campaign alignment, and ROI measurement.
- Partner with Sales, BDRs, and Customer Success to drive attendance, book meetings, and convert event engagement into opportunities.
- Collaborate with the Marketing team to build integrated, multi-touch campaigns around each event.
- Track and report on performance metrics such as pipeline generation, cost per opportunity, and influenced revenue.
- Build scalable playbooks and operational processes to expand field marketing across new markets and teams.
- Bring creative thinking to every event touchpoint to ensure brand consistency and differentiation.
What You’ll Need to Succeed
- 5–7+ years of experience in field marketing, event marketing, or similar roles, ideally within B2B SaaS or tech.
- Proven success planning and executing events that deliver pipeline and revenue impact.
- Strong communication and relationship-building skills, especially with executive stakeholders.
- Creative, customer-focused mindset with a passion for standout brand experiences.
- Strong project management skills and attention to detail across multiple events and priorities.
- Ability to work cross-functionally and manage competing demands in a fast-paced environment.
- Willingness to travel up to 35% of your time for events and onsite activations.
- Proficiency with Salesforce, Asana, and Google Suite.
Why Join us?
Superside's vision is to create equal opportunities globally by accelerating the world’s transition to online work. With that in mind, we're building a fully remote company that attracts people where they are.
Remote-first. Customer-led.
Remote isn’t just a perk; it’s how we deliver better for customers. We are fully committing to our customers by hiring top talent and collaborating seamlessly across time zones.
Global team, local impact.
Join a community of 60+ nationalities working across time zones, cultures, and disciplines, all aligned on doing great work for great brands.
High performance, low ego.
Work in a fast-paced, high-trust environment where feedback is direct, growth is constant, and kindness leads collaboration.
Impact meets opportunity.
We’re in the sweet spot — big enough to be stable, small enough for you to shape what’s next. Your ideas will matter here.
Grow fast. Lead well.
You’ll gain mentorship, take on real responsibility, and grow your career while helping us disrupt a global industry.
About Superside
Superside is the leading AI-powered creative company that quickly and cost-effectively enhances in-house functions. We help over 500 ambitious brands get great creative concepts done at scale. Built to be an extension
of in-house teams, we unbottleneck marketing and creative teams so they can move faster and drive more reliable creative performance.
Superside is a fully remote company with over 700 team members working across 60+ countries and 13 timezones.
Learn more at superside.com
Diversity, Equity and Inclusion
We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status.
Top Skills
Asana
Google Suite
Salesforce
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