Write and optimize direct-response copy (VSLs, sales pages, long-form copy, video scripts, and paid ads). Collaborate with media buyers and strategists, iterate based on performance data and testing, use AI tools to accelerate research and ideation, meet deadlines, and support launches.
Direct Response Copywriter
We’re hiring a Direct Response Copywriter.
This role is about writing copy that converts, not brand storytelling, not fluff, not “voice explorations.”
If your work lives in VSLs, sales pages, video scripts, and paid ads — this will feel familiar.
What We’re Looking For- 3+ years of direct response copywriting experience
- Proven experience writing:
- Video Sales Letters (VSLs)
- Sales pages and long-form copy
- Video scripts and paid ad copy
- Strong understanding of persuasion principles and conversion psychology
- Comfortable using AI tools to speed up research, ideation, and iteration
- Clear communicator who hits deadlines and follows direction
- Experience writing for financial services or other regulated industries
- Familiarity with compliance-driven environments
- Experience collaborating closely with media buyers or performance teams
- Write and optimize VSLs, sales pages, and funnel copy
- Create short-form and long-form video scripts and ad copy
- Collaborate with media buyers and strategists to improve performance
- Iterate copy based on feedback, performance data, and testing insights
- Use AI as a leverage tool, not a substitute for copy skill
- Monday to Friday availability
- Occasional weekend work when needed
- Willing to work essential hours around launches and deadlines
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home
- Flexible Schedule
- Performance Bonus
Similar Jobs
Agency • Marketing Tech • Professional Services
Write and optimize VSLs, sales pages, video scripts, and ad copy focused on conversion. Collaborate with media buyers and strategists, iterate based on performance data and testing, use AI to accelerate research and ideation, and meet launch deadlines.
Top Skills:
Ai Tools
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Lead a team building evaluation infrastructure and benchmarks for agentic and generative AI. Design automated tests, validate RAG and knowledge grounding, benchmark LLMs, optimize model selection, and translate evaluation results into product and risk recommendations while collaborating cross-functionally and growing an AI-native engineering team.
Top Skills:
AnthropicBleuCmdbsG-EvalGoogle (Llms)Hybrid SearchKnowledge GraphsLlm-As-A-JudgeNumpyOpenaiPandasPythonRetrieval-Augmented Generation (Rag)RougeSemantic Re-RankingSQL
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Support the GVP of Product Delivery & Innovation as a strategic partner: provide data-driven decision support, lead ambiguous cross-functional initiatives, run operating cadence and governance (QBRs, planning, exec readouts), shape executive communications, act as proxy in stakeholder forums, and drive alignment and continuous improvement across PD&I and allied teams.
Top Skills:
AISaaSServicenow
What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
