The Paid Social Media Specialist will manage, optimize, and report on paid social campaigns across various platforms while collaborating with team members to achieve high performance.
This is a remote position.
Our client is looking for a Paid Social Media Specialist to join their growing performance marketing team. Part Time-EST (20h per week). This opportunity is ideal for a professional who enjoys working directly inside advertising platforms, managing campaign execution, and optimizing performance across multiple client accounts. The company operates within the digital marketing and performance advertising space and has experienced significant growth in recent years by helping businesses improve their digital advertising results through data-driven marketing strategies.
As a key member of the paid media team, this professional will collaborate with strategists, account managers, creatives, and analytics specialists to execute high-performing paid social campaigns. The ideal candidate enjoys campaign management, pays close attention to detail, and takes pride in launching well-structured campaigns that deliver measurable results.
Requirements
- 2-4 years of hands-on paid social advertising experience.
- Previous experience managing campaign execution within an agency environment is strongly preferred.
- Advanced proficiency with Meta Ads Manager.
- Experience with at least two additional platforms such as TikTok Ads Manager, LinkedIn Campaign Manager, X Ads, Pinterest Ads, Snapchat Ads Manager, or Reddit Ads.
- Strong understanding of campaign objectives, audience targeting, placements, bidding strategies, and creative best practices.
- Working knowledge of conversion tracking concepts, including pixels, server-side tracking (CAPI), attribution models, and UTM parameters.
- Strong proficiency with Excel and/or Google Sheets, including data organization, lookups, and pivot tables.
- Excellent attention to detail and quality assurance skills.
- Strong written communication skills.
- Ability to manage multiple campaigns, deadlines, and stakeholders simultaneously.
- Comfortable working in a fast-paced agency environment with shifting priorities.
- Proven experience launching and optimizing paid social campaigns across multiple advertising platforms.
- Strong analytical mindset with the ability to translate data into actionable recommendations.
- Experience conducting campaign testing and performance analysis.
- Organized and process-oriented approach to campaign management.
- Ability to work independently while collaborating effectively within a remote team environment.
- Demonstrated commitment to campaign accuracy and account hygiene.
Benefits
Similar Jobs
Hardware
The Social Media Specialist will develop and execute social media strategies, manage content, oversee paid campaigns, and analyze performance across platforms to enhance brand visibility and engagement for Logitech's B2B solutions.
Top Skills:
Adobe ExpressCanvaLinkedin Campaign ManagerPhotoshopSocial Analytics PlatformsYoutube Studio
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Design, build, and optimize scalable ETL/data pipelines (SQL Server, Snowflake, Databricks) for large healthcare datasets. Support production cycles, monitor and resolve issues, perform root cause analysis, ensure data quality, conduct code reviews, estimate work, and partner with stakeholders to deliver reliable data solutions.
Top Skills:
.NetAzureDatabricksOraclePythonSnowflakeSQLSQL ServerSsisTeradata
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Partner with healthcare clients to design, prototype, and deploy production-grade AI/LLM solutions. Lead discovery, architecture, and delivery of cloud-native, scalable systems; translate business needs into technical roadmaps; integrate models, APIs, and automation; and drive measurable client outcomes while enabling transition to production teams.
Top Skills:
Ai AgentsAPIsAWSAzureClaudeCloud-NativeCodexCopilotsData IntegrationDistributed SystemsGCPLlmsMachine LearningModel DeploymentPrompt Engineering
What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
