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Summary
The MDF (Market Development Funds) Manager is responsible for managing and maximizing New Charter Technologies' co-marketing investment programs with key technology partners, most notably Microsoft. This role ensures New Charter captures, tracks, and activates partner MDF funding to support pipeline generation, brand awareness, and partner-aligned marketing campaigns.
Primary Responsibilities
Manage the full MDF lifecycle across New Charter's technology partner ecosystem, including planning, execution, claim submission, and reconciliation.
Build and maintain strong relationships with partner PDMs (Partner Development Managers) and marketing contacts.
Develop MDF-funded campaign briefs in collaboration with the marketing team and partner guidelines.
Track MDF budgets, approvals, and spending against partner program requirements.
Ensure all MDF-funded activities meet partner co-op and proof-of-execution (POE) requirements.
Identify and apply for new MDF and co-op opportunities across the partner portfolio.
Collaborate with Campaign Managers to integrate MDF campaigns into broader demand generation plans.
Report on MDF utilization, campaign results, and ROI to marketing leadership and partner stakeholders.
Stay current on partner program changes, incentive structures, and marketing guidelines.
Preferred Skills & Experience
3–5 years of partner marketing, channel marketing, or MDF management experience.
Direct experience with Microsoft partner programs (CSP, MSSP) and MDF processes strongly preferred.
Familiarity with co-op advertising, proof-of-execution requirements, and partner portals.
Strong project management and organizational skills with high attention to detail.
Proficiency with marketing tools and CRM platforms.
Strong written communication skills for partner-facing proposals and reports.
Estimated Compensation Range: $55,000 – $70,000 base
Preferred Attributes
Detail-oriented and process-driven with strong financial accountability.
Relationship-builder — skilled at working within partner organizations.
Self-managed and able to navigate partner program complexity independently.
Collaborative across marketing, sales, and finance teams.
Proactive in identifying funding opportunities and resolving claim issues.
Who We are:
At New Charter, we’re building a caliber of business the IT industry hasn’t yet seen. We are serving small-to-medium sized businesses in 10+ industries across North America, and we deliver best-in-class technology solutions to propel our clients into the digital world.
At New Charter Technologies, we’re investing in our people – through growth and learning initiatives, employee benefits, company innovation, and more. We are constantly seeking a diverse candidate backgrounds and perspectives to amplify inclusive hiring practices for each job opening. Our partner companies have career paths for many different role types, whether you want to be deeply technical or whiteboarding with clients, and we are committed to developing fulfilling career paths for all contributors at New Charter Technologies. (Please note: Every application submitted through Workday is reviewed by a real person, not an AI. We value your time and take each submission seriously.)
Our teams are dedicated to pioneering breakthrough technologies, disruptive solutions, and transformative strategies. We’re the architects of change, fostering an environment where bold ideas take flight, and creativity knows no bounds. At New Charter Technologies, we’ve embraced the idea that every individual brings something special to the table. Our foundation is based on the belief that each team member plays a crucial role in our collective success.
Ready to be part of a dynamic and supportive community where your unique skills and personality shine? We’re on a mission to make a difference, and we want you to be part of the story. Let’s transform the world together and build a career that’s as unique as you are!
We are looking for driven and passionate people who are excited to work in an incredibly rewarding environment. So, if you are ready to learn, be inspired, solve problems, and grow professionally, apply today! Learn more here: Why New Charter.
New Charter Technologies is committed to creating an inclusive environment and is proud to be an equal opportunity employer. New Charter recruits, employs, trains, compensates, and promotes regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
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