Manager, Track Communications

At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

NASCAR seeks a skilled and detail-oriented Manager, Track Communications based in Charlotte, North Carolina.

This role leads communications strategy and execution for assigned NASCAR-owned tracks, driving media coverage, shaping messaging, and directing on-site media operations during race events.

Duties include but are not limited to:

• Develop and execute communications plans for assigned NASCAR-owned tracks, including drafting press materials and strategic messaging.
• Lead proactive media outreach, securing earned coverage across local, regional, and national outlets.
• Support race weekends by moderating press conferences, staffing executive interviews, managing credentials, and overseeing post-race media operations.
• Manage advance event promotion initiatives in assigned markets to generate year-round media exposure.
• Partner with internal teams on communications related to public affairs, real estate matters, partnerships, and business initiatives.
• Oversee track-related media monitoring, analysis, and distribution through Meltwater.
• Serve as an on-site media contact during race events and support additional communications projects as needed.

Required skills / experience:

• Bachelor’s degree and 5+ years of communications experience, or equivalent combination of education and experience.
• Sports industry experience preferred.
• Strong writing, media relations, and interpersonal skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Self-motivated, detail-oriented, and results-driven team player.
• Strong organizational, presentation, and time management skills.
• Willingness to work evenings and weekends as required.

Why This Role?

If you thrive in a fast-paced sports environment and want to lead high-impact communications initiatives, this role offers front-line ownership of media strategy at some of NASCAR’s most visible events.

Apply Now!

Learn more about this role and our team by applying at www.careers.nascar.com for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.

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