Manager, Affiliate & Influencer Marketing

About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide - including Brex, Rippling, Navan, Qantas, SHEIN and many more - with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.
Proudly founded in Melbourne, we have a team of over 2,000 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$8 billion and backed by world-leading investors including T. Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital, Airwallex is leading the charge in building the global payments and financial platform of the future. If you're ready to do the most ambitious work of your career, join us.
Attributes We Value
We hire successful builders with founder-like energy who want real impact, accelerated learning, and true ownership. You bring strong role-related expertise and sharp thinking, and you're motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor.
You're humble and collaborative; turn zero-to-one ideas into real products, and you "get stuff done" end-to-end. You use AI to work smarter and solve problems faster. Here, you'll tackle complex, high-visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let's build what's next.
About the team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.
What you'll do
Airwallex is on a mission to transform global business banking, and we're seeking an Affiliate & Influencer Marketing Manager to help us expand our presence across the US and Canada. In this role, you'll develop, launch, optimize, and measure high-impact affiliate and influencer programs that drive awareness, demand, and revenue. This role is highly cross-functional, collaborating with global marketing, PMM, sales, revenue strategy, and global affairs to ensure programs align with broader regional and global goals. Additionally, you'll stay informed about industry trends and emerging AI tools to experiment with, with the ultimate goal of maximizing ROI.
The ideal candidate has experience building and optimizing B2B affiliate and/or influencer programs, strong project management skills, a history of establishing repeatable playbooks that scale, and a track record of driving measurable performance in fast-paced environments.
This role is based in San Francisco.
Responsibilities:

• Develop comprehensive influencer programs that elevate brand awareness, fostering loyalty, engagement, and a strong presence across social and digital platforms.
• Strategize and implement influencer initiatives for integrated campaigns, brand initiatives, and ongoing engagement.
• Onboard and own the B2B influencer platform (e.g., Onalytica, Upfluence, Traackr, CreatorIQ, or similar) and manage end-to-end program operations such as influencer seeding, gifting, and content creation efforts to actively engage and expand the creator community.
• Define and execute a scalable affiliate marketing program that drives lead generation, revenue contribution, and CAC efficiency.
• Identify, recruit and nurture a high- quality network of affiliates, including influencers, publishers, and niche content creators.
• Own the affiliate platform (e.g., Impact) and manage end-to-end program operations such as onboarding, contracts, commissions, and compliance
• Track and analyze KPIs across brand awareness, engagement, traffic, leads, and revenue, running experiments and A/B tests to continuously optimize performance.
• Partner with a variety of cross-functional partners to align messaging, creative assets, and reporting.
• Manage budgets and ROI across affiliate partnerships and influencer programs to ensure efficient, scalable growth.

Who you are
We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.
Minimum qualifications:

• 5+ years of experience in affiliate, influencer, or partner marketing.
• Proven success in developing and scaling influencer programs that drive brand awareness, credibility, and audience engagement.
• Proven success in developing and scaling influencer programs that drive brand awareness, credibility, and audience engagement.
• Proven success in building and scaling affiliate programs that generate qualified leads and pipeline at scale.
• Strong analytical skills with the ability to establish clear KPIs and benchmarks for all programming, regularly analyzing performance and reporting on outcomes.
• Hands-on experience with measurement tools such as GA4, Salesforce, and Looker.
• Excellent partner management skills, with a track record of building relationships that deliver mutual value
• Strong project management skills with the ability to lead cross-functional initiatives effectively.
• Comfortable operating in fast-paced, high-growth environments with shifting priorities.

Preferred qualifications:

• Prior experience in high-growth fintech or B2B SaaS environments.
• Hands-on experience scaling affiliate or influencer programs across multiple countries
• Established network/ecosystem of B2B affiliates or influencers that can be leveraged to accelerate program growth.

Applicant Safety Policy: Fraud and Third-Party Recruiters
To protect you from recruitment scams, please be aware that Airwallex will not ask for bank details, sensitive ID numbers (i.e. passport), or any form of payment during the application or interview process. All official communication will come from an @airwallex.com email address. Please apply only through careers.airwallex.com or our official LinkedIn page.
Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.
Equal opportunity
Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don't regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.
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