GitLab is an open core software company that develops the most comprehensive AI-powered DevSecOps Platform, used by more than 100,000 organizations. Our mission is to enable everyone to contribute to and co-create the software that powers our world. When everyone can contribute, consumers become contributors, significantly accelerating the rate of human progress. This mission is integral to our culture, influencing how we hire, build products, and lead our industry. We make this possible at GitLab by running our operations on our product and staying aligned with our values. Learn more about Life at GitLab.
Thanks to products like Duo Enterprise, and Duo Workflow, customers get the benefit of AI at every stage of the SDLC. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier. All team members are encouraged and expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact across our global organisation.
An overview of this role
Join our Growth team to shape how users discover and adopt GitLab's powerful capabilities. Operating at the intersection of product and analytics, we analyze and optimize the complete customer journey – from initial acquisition through feature adoption and user reactivation.
Unlike traditional product teams, we have unique autonomy to rapidly experiment and implement improvements that directly impact user experience. Through data-driven decisions and A/B testing, we continuously optimize how users interact with GitLab's features. Our approach combines technical implementation with analytical thinking to drive meaningful improvements in user engagement and retention.
This role offers you the opportunity to work across our entire tech stack, with a particular focus on backend development using Ruby on Rails and frontend work with Vue.js. You'll collaborate in small, agile teams alongside Product Managers, UX Designers, and Data Analysts to implement experiments and features that directly influence GitLab's growth metrics.
What You’ll Do
- Design and implement A/B tests and experiments across GitLab's platform
- Build and optimize user onboarding flows and personalization features
- Analyze experiment results and translate insights into actionable improvements
- Implement features that drive user activation and adoption
- Collaborate with Product and UX to refine and execute on growth initiatives
- Contribute to both frontend and backend development, with a heavier focus on backend work
- Participate in data analysis to inform product decisions
- Help maintain and improve our experimentation framework
- Collaborate closely with Engineering teams across GitLab to drive Growth initiatives and experiments
What You’ll Bring
- Professional experience with Ruby on Rails and modern JavaScript frameworks (Vue.js preferred)
- Experience implementing and analyzing A/B tests and experiments
- Experience with multivariate testing and experimentation frameworks
- Strong data analysis skills and ability to make data-driven decisions
- Experience implementing and optimizing user onboarding flows
- Knowledge of SaaS user acquisition and retention optimization techniques
- Experience with relational databases (PostgreSQL preferred)
- Strong understanding of web performance optimization
- Ability to work effectively in a remote, asynchronous environment
About the team
The Growth team at GitLab focuses on optimizing the entire user journey to drive product adoption and user engagement. We operate with a unique blend of technical implementation and data analysis, continuously experimenting to improve how users interact with GitLab. Our team maintains a rapid iteration cycle, using data to validate our hypotheses and scale successful experiments across the platform.
How GitLab will support you
- Benefits to support your health, finances, and well-being
- All remote, asynchronous work environment
- Flexible Paid Time Off
- Team Member Resource Groups
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental leave
- Home office support
Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from underrepresented groups are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application.
The base salary range for this role’s listed level is currently for residents of listed locations only. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.
California/Colorado/Hawaii/New Jersey/New York/Washington/DC/Illinois/Minnesota pay range
$98,000—$210,000 USD
Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.
Privacy Policy: Please review our Recruitment Privacy Policy. Your privacy is important to us.
GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also GitLab’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know during the recruiting process.
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