At Future, we believe that personal connection is the key to progress. Our mission is to make world-class coaching accessible to everyone, helping people unlock their full potential through expert guidance, motivation, and accountability. As a digital personal training platform, we deliver highly personalized coaching, tailoring workout plans and support to each individual’s goals - all through a seamless app experience.
Since launching in 2017, Future has grown from a brainstorm in a San Francisco cafe into the nation’s largest provider of personal training sessions. In January 2025, Future announced its merger with Autograph, the company founded by 7x World Champion and entrepreneur Tom Brady. We’re poised for massive growth as we expand our brand, forge new partnerships with some of the world’s most iconic athletes, and harness AI to enhance and scale our coaching experience.
As we continue to grow, we’re investing in cutting-edge technology, deepening our roster of elite coaches, and building new partnerships. If you're passionate about shaping the future of fitness, come join us - we’re just getting started.
Future is seeking a Growth Lead to take ownership of our full growth funnel—from acquisition through retention—and help scale our member base in a highly impactful, hands-on capacity. This role is ideal for someone who has strategic depth but thrives in the details of execution. You’ll work cross-functionally across Marketing, Product, Design, and Finance to plan, implement, and optimize growth strategies across paid, lifecycle, and product-led initiatives. As Growth Lead, you will play a central role in defining our growth engine and will have the opportunity to help build and shape a future growth team.
- Own Paid Growth Strategy & Execution: Launch and optimize performance marketing campaigns across channels such as Meta, Google, YouTube, TikTok, and emerging platforms. Drive efficiency and scale with a data- and ROI-driven mindset.
- Lead Lifecycle Marketing Efforts: Design and execute lifecycle programs across email, push, and SMS to convert leads, nurture engagement, and increase retention and LTV.
- Drive Product-Led Growth (PLG): Collaborate closely with Product and Design teams to launch growth loops including onboarding optimization, referrals, trials, and upsell flows inside the app.
- Plan & Execute Growth Experiments: Design and run A/B and multivariate tests across landing pages, signup flows, messaging, and offer strategy. Use results to continuously improve funnel performance.
- Manage Growth Partners: Coordinate with external agency partners and affiliate channels to maximize their impact, ensuring alignment with campaign goals and performance standards.
- Collaborate Cross-Functionally: Partner with stakeholders in Product, Engineering, and Finance to align on growth initiatives, forecast marketing investments, and measure business impact.
- Analyze & Optimize: Use data and experimentation to uncover opportunities, inform decision-making, and report on growth performance to leadership and stakeholders.
- 6–8+ years of experience in growth or performance marketing, ideally in a DTC or subscription-based business
- Proven hands-on experience managing campaigns across multiple paid channels and lifecycle platforms (Meta, Google, Iterable, etc.)
- Deep understanding of key growth metrics including CAC, LTV, ROAS, and funnel conversion
- Demonstrated experience partnering with product teams on PLG and in-app growth initiatives
- Exceptional testing mindset with a strong ability to analyze results and iterate quickly
- Excellent communication and collaboration skills
- Highly organized, self-directed, and comfortable owning projects end-to-end
- Passion for fitness, health, or wellness is a big plus
- Experience scaling paid budgets past $1M+/month
- Exposure to influencer or affiliate marketing channels
- Experience building out early growth teams or leading junior team members
- Prior startup or high-growth environment experience
- Salary range: $140,000-175,000 / year + equity. The salary range is set based on multiple considerations including business needs, market demands, talent availability, experience, and unique skills and attributes. The base pay range is subject to change and may be modified in the future.
- Health coverage: All employees who meet the eligibility requirements have access to comprehensive medical, vision, dental, and disability insurance + tax savings accounts
- 401(k) plan
- Flexible Paid Time Off
- Future Membership: Enjoy our platform for free!
- Health, Wellness & Development: Health and fitness monthly stipend contributes to our employees’ overall wellbeing, with access to a mental health platform, reimbursement for medical travel, and an annual learning & development stipend.
- Remote First: Employment eligible to employees located anywhere in the continental US. No travel required.
- Join a diverse, passionate & driven team of all backgrounds.
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