Franchise Operations Consultant

Driven Brand’s Maaco Operations group is looking for a Driven Franchise Operations Consultant who wants to make a difference!

Reporting to the Sr. Director of Operations and supporting our Paint segment, this role is responsible for providing comprehensive, world-class guidance and support to Franchisees and Center Managers within their assigned territory. They provide effective guidance, and coaching to meet or exceed Sales, Car Count, and Customer Experience metrics. They are an influential leader on the Maaco model to improve franchisee performance and profitability while protecting and stewarding Maaco’s brand image, service, and quality standards. The Franchise Operations Consultant acts as the primary liaison between the franchisor and franchisees, working to uphold brand standards and improve operational execution, marketing execution, sales growth, and the profitability of stores. This role will involve regular travel to various franchise locations, where they will assess performance, offer strategic advice, and facilitate training and development initiatives.

How you’ll Go the Distance:

• Achieves position goals, timelines, and KPI metrics through coaching all franchisees in a geographic territory:

  • Center support through in center visits and virtual coaching sessions.

  • Conduct market meetings and peer-to peer focus groups to deliver training on company initiatives that impact performance and increase engagement,

  • Utilize observations and data driven insights to provide directional coaching to improve revenue, people development, and customer experiences.

  • Utilize available reports and tools to improve gross profit, reduce expenses, and maximize EBITDA to improve franchisee profitability.

  • Document all activity, including but not limited to, the Maaco Operational Playbook, Profit Reviews, Center Visits, and Virtual Coaching Forms.

• Interfaces with all support departments to ensure timely and accurate responses to franchisees needs and questions that ensure franchisee satisfaction.

• Focus on strategic and tactical processes to improve the center’s customer experience through measurable systems like 10 Point and online ratings.

• Provides oversight to ensure franchisee compliance to brand obligations for quality, image, training and service.

• Attend and participate in the Maaco Annual Convention and drive 100% attendance at the event. Participate in an Maaco Operations & Training meetings and any other corporate organized events as needed. Create and deliver content as needed

• Implements marketing and sales direction to increase regional revenue growth.

• Effectively demonstrating, coaching, observing, evaluating, analyzing and training all aspects of the Maaco system through coaching methodology.

• Collaborate with franchisees in developing short- and long-term strategic plans consistent with the brand's goals and financial success.

• Lead franchisees in business growth through evaluation and strategic development recommendations, identifying opportunities and reviewing economic models.

• Review franchisees' economic reports and make key recommendations to the Director of Operations in the development of action plans for cost control areas.

• Maintain regular communication and meetings with the Director of Franchise Operations, providing insights into key issues affecting financial health and operational integrity.

• Improves franchisee capabilities by helping leverage company tools, available resources, and best practices across business functions especially in finance, marketing, and operations.

• Building trust through respectful communication and dedication, to gain a positive coaching relationship with franchisees and key Managers.

• Creation, use and delivery of appropriate communication and technologies (via video, PowerPoint, excel, webinar, L&D platform, BI tools, etc.) to maximize communication with franchisees and employees with respect to operations plans, strategies, projects, tools and technologies.

• Contribute, communicate, and implement new/current company initiatives.

• Assist in the development of new systems and resources for the franchise system

• Responsible for ensuring the timely, and accurate reporting for the territory

• Understand and deliver the obligations within the franchise agreement.

• Communicates succession planning with franchisees across the district to support growth and timely new unit openings.

What you’ll Bring:

• A minimum of 5 years' multi-unit experience in retail or hospitality environment.

• Exhibit a strong sense of initiative and the ability to work unsupervised, while troubleshooting and problem solving with an entrepreneurial spirit.

• Strong financial analysis and P&L management skills with demonstrated knowledge of maximizing unit level economics.

• Proven ability to lead in sales, marketing, and operations

• Results-oriented with a can-do attitude

• Excellent sales, consulting and communication skills with the ability to lead, influence and develop organizational capability as well as achieve results with a diverse group of stakeholders.

• Skilled in group training, presentations, and public speaking

• Excellent communication and relationship building skills.

• Microsoft Office Skills: Outlook, PowerPoint, Word and Excel.

• Experience working with franchisees or in a franchised organization is preferred.

• Ability to travel a minimum of 75% with overnight stays required.

• Valid Driver's license.

• Valid Passport.

• Ability to work flexible and/or weekend hours.

• Occasional on-site attendance for corporate meetings and events.

• Bachelor’s Degree or equivalent experience

Added Fuel if you have:

• Automotive or hospitality industry experience preferred

• Franchise experience preferred

• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

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