This is a remote position.
Job SummaryThe Lead Generation Sales Representative is responsible for identifying, qualifying, and nurturing potential customers through cold calling, email outreach, generating organic leads, and other lead generation activities. This role plays a key part in building a strong sales pipeline and supporting revenue growth.
? Lead Generation & Prospecting
Research and identify potential clients using online platforms, databases, and sales tools.
Generate qualified leads through cold calling, email outreach, and outbound campaigns.
Maintain accurate and updated lead records in the CRM system.
Conduct high-volume cold calls to introduce products or services and assess interest.
Execute email outreach campaigns, including follow-ups and nurturing sequences.
Handle objections professionally and position offerings effectively.
Book appointments or hand off qualified leads to the sales team.
Assess prospect needs, budget, and readiness to buy.
Qualify leads based on defined sales criteria.
Ensure high-quality leads are passed to the sales or closing team.
Perform consistent follow-ups via phone and email.
Re-engage cold or inactive leads when appropriate.
Move prospects through the sales funnel efficiently.
Track daily cold calls, emails sent, and responses received.
Report on lead generation performance, conversion rates, and pipeline status.
Meet or exceed daily, weekly, and monthly outreach targets.
Coordinate with sales and marketing teams to improve outreach strategies.
Provide feedback on lead quality and campaign effectiveness.
Support additional sales initiatives as assigned.
Requirements
-Generate organic leads
Benefits
Similar Jobs
What you need to know about the Charlotte Tech Scene
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus


